Emma Johnson

Emma Johnson

How To: Launch a Conference

By Emma Johnson | January 28, 2015

South by Southwest, TechCrunch Disrupt, TEDx—these conferences have grown from wonky industry events held in hotel expo halls to hip gatherings infiltrating the popular vernacular. Ever wonder how the organizers made it happen? It’s not just that great talks captured on YouTube mushroomed across the web. The Convention Industry Council reports that the meetings and conferences…

How To: Survive a Lawsuit

By Emma Johnson | January 16, 2015

Lawsuits are scary. According to Bolt Insurance Agency, which offers coverage to small businesses, legal woes cost small companies more than $35 billion per year in legal fees alone, not to mention the costs of business disruption, employee morale and entrepreneurs’ mental health. While many suits against entrepreneurs can never be foreseen, you can take steps…