How to Be a Successful Solopreneur

How to Be a Successful Solopreneur

Most successful businesses start within a well-defined niche. This goes tenfold for solopreneurs! Without major funding for advertising and production, you can’t buy your way into a market share. Personal talent, skill and drive are your biggest assets.

Why Trademarking Is a Valuable Asset for Building Your New Business

Why Trademarking Is a Valuable Asset for Building Your New Business

Trademarks provide one of the best ways for a new business to establish its brand, immediately communicating your unique company name and playing a key role in building its identity and reputation. In fact, according to the United States Patent and Trademark Office, a trademark not only uniquely identifies your goods and services, but further […]

How to Build a Brand for Long-Term Success

A group of coworkers brainstorm strategies to build a brand

Suppose you have successfully tripled revenues. And just when you need to focus on increased sales, supplies, shipping and more, you find yourself embroiled in brand revisions.

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