Monday StrategyGrimace Has Entered the Chat
Three ways to make your brand harder to forget and smarter to run.
When people read your copy, they are alone. Pretend you are writing to each of them a letter on behalf of your client.
Steal These Brand-Building Moves From Jessie James Decker
Celebrity name? Helpful. Reading your Shopify data to see why customers stopped ordering? That’s the part that builds a brand. Jessie James Decker shares how she grew Kittenish from a capsule collab into a multimillion-dollar business.
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Does Your Brand Need a Mascot?
Doughboy. Michelin Man. Grimace. Tony the Tiger. We remember the mascot before the slogan. Find out if your brand needs one and how to make sure it helps your image instead of hurting it.
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What Apple’s New Chips Mean for Your AI Workflow
Faster chips don’t always mean smarter spending. Here’s how to tell if your business needs Apple’s latest hardware or just a better AI subscription.
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