Google Databoard

This summer, Google unveiled a new content site tailored to business owners. Databoard presents stats obtained through the search engine’s research studies in well-organized, easy-to-digest graphics. Each slide is simple to customize and share as you build your own PowerPoint presentation.

In the beginning, the content was limited to Google’s studies on mobile use, but the promise is that Databoard will eventually grow to define all manner of consumer trends and become a go-to source of information for businesses. “The Databoard isn’t just about puking data. It’s about helping those around you understand,” Google analytics guru Justin Cutroni blogged when the site launched in July. “[It’s for] learning about your potential customers… and adding next steps and directional information. There’s actionability in this data!”

It’s simple. Start by choosing a study or topic you want to know more about to see the data panels—or insights—related to your chosen subject. Click one, and a more detailed slide of information will display. From the information provided on the Databoard, you can pick what you find interesting and create and share a custom infographic, too. There is no hunting and pecking involved for finding the data you need.

Visit to get started.


Betsy Simnacher is a freelance writer who has been published in numerous newspapers and magazines nationwide. She lives in the suburbs of Dallas.

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