More than 28 million people have watched Harvard Business School associate professor Amy Cuddy’s TED Talk, “How Your Body Language Shapes Who You Are.” In her new book, Cuddy dives deeper into the topic, exploring how our state of mind, behaviors and body language reflect power and presence (or the lack thereof).
According to Cuddy, presence stems from “believing and trusting… your feelings, beliefs, values and abilities.” She points out that if you don’t trust in yourself or believe in what you’re saying, it’s difficult to project the confidence inherent to presence. Leaving the scientific jargon for the classroom, Cuddy masterfully illuminates the complex relationship between what we think and how we present ourselves. She counsels readers on how to reduce anxiety and pump up presence through “tiny tweaks” (paying attention to posture, eye contact, language and tone, for example). More than a valuable and fresh look at how we present ourselves to others, Presence is a well-written, absorbing read.
By Amy Cuddy
December; Little, Brown and Co.; $28
This article appears in the January 2016 issue of SUCCESS magazine.