When I look at how much the SUCCESS brand has grown over the past few years, it continues to amaze me. Meanwhile, the media world has changed at a similarly astonishing rate. In this, like any industry, we have to adapt. Media consumers now crave content as quickly as possible, in multiple formats to suit their different consumption needs.
An important piece of SUCCESS has been the audio CD, bound into every issue, featuring interviews with compelling personalities describing their unique paths to success. These interviews are always some of the most discussed content that we produce, so we decided to expand our distribution channels to make them available to the largest audience possible. As we do this, we also face the reality that the audio disc format is becoming much less popular and we are better served delivering the same content via more modern means.
Starting with the March 2017 issue, we will no longer include a physical CD in the magazine. Instead we have already begun to produce a free podcast titled SUCCESS Talks that will release a new interview each week. In addition, the entire collection of interviews corresponding to an issue of the magazine, in the same format as the CD, is available for free at SUCCESS.com/SUCCESSTalks. For the first time, we will also be able to provide unlimited streaming of our vast archive of interviews to bring new life to this great material.
By providing complete mobile access to our audio interviews, we feel that all in our community can share in their value. On Page 32 and in future issues, you’ll find instructions on how to access SUCCESS Talks so that this process is as easy as possible for you.
Thank you for your loyalty and support, and feel free to contact me at GM@SUCCESS.com with any questions or comments.
Related: SUCCESS Podcasts
For more easy ways to stream or download the latest episode, visit SUCCESS.com/how-to-listen.
This article originally appeared in the January 2017 issue of SUCCESS magazine.