About This Book
The startups that changed the world didn't follow best practices — they ignored them entirely.
Venture capitalist Mike Maples Jr. noticed a pattern in the companies he backed: breakout successes like Twitter, Twitch and Lyft had defied conventional startup wisdom, while seemingly well-executed ventures failed. In Pattern Breakers, Maples and coauthor Peter Ziebelman investigate the hidden forces behind extraordinary startup success, arguing that inflection-point thinking — spotting developments others dismiss as crazy — separates the transformative from the merely competent.
For founders, investors and anyone building something new, Pattern Breakers offers a fundamentally different lens on risk, timing and originality — one drawn from firsthand experience with some of the most consequential companies of the last two decades.