Personal Development

Personal Development Archives

Personal Development | SUCCESS | What Achievers Read

This Q&amp;A is adapted from a podcast episode of Unscripted With Amy Somerville. Listen to the full episode <a href="https://podcasts.apple.com/us/podcast/how-to-define-your-purpose-with-rocky-garza/id1735060766?i=1000670541095">here</a>.



Personal and <a href="https://successcom.wpenginepowered.com/what-is-professional-development/">professional development</a> may feel stale to longtime leaders, but renowned coach and speaker <a href="https://www.rockygarza.com/about" target="_blank" rel="noreferrer noopener">Rocky Garza</a> energizes the field with new tools and a unique perspective on becoming your best self.&nbsp;



SUCCESS® CEO Amy Somerville interviewed Garza about understanding your identity, identifying strengths and the importance of vulnerability.&nbsp;







Amy Somerville: I feel like there’s so much pressure to define our <a href="https://successcom.wpenginepowered.com/what-is-my-purpose-in-life/">purpose</a>, to define our “why.” How can someone start figuring out who they really are and what’s the first step if you’re feeling a bit lost about your true self?



Rocky Garza: When it comes to defining our purpose, defining our why, like most things in life, we tend to want to be right. So “right” is typically only on one end of the spectrum because the other end of said linear line would be “wrong,” and we don’t want to be wrong.&nbsp;



I think purpose has multiple faces, and in the last decade, what we’re experiencing is that we keep adding layers or faces to what success, purpose and peace looks like. It’s almost like it’s a moving target we can’t quite hit because every Instagram story is like, “If you are not having a 17-hour morning routine, you’re not going to make it.” It’s ever-evolving and changing. To go back a step: The pursuit of understanding our purpose is growing because we have access to more information, allowing us to know more and discover there might be something even more fulfilling that we weren’t even aware of a decade ago.&nbsp;



I’ll use parenting as an example. I have an 8-year-old and a 5-year-old, and the purpose in being a parent today is not the same as it was before my daughter was born and my son was only 3. And the purpose of being a parent before I actually had a kid was vastly different than when I actually held my son for the first time. My daughter actually got a different parent at 2 than my son got when he was 2 because I was different. And so I think similarly, our purpose is not a singular point to go, “There it was. Found it. It was July 10, 2024. That’s the day I found my purpose, and it never went away.” We are ever-evolving. It is not a destination to arrive to, so we can check the box to say, “There it was. We did it.”



AS: Let's talk about purpose as it relates to strength work, which is something I know we’re both passionate about. What is a good way to figure out what you’re really good at? Knowing that it’s constantly evolving, are there tools that you use? Are you a personality or profile assessment type of guy? How do you help people discover their unique strengths?



RG: If I address the broader sense of self, not just strength, I use a process called identity mapping, and that’s a four-part system we created ourselves over the last decade. Strength is absolutely one of those four components. Part one is we do an exercise where we really understand how your brain works and what you think about it.&nbsp;



I find most individuals are reactive thinkers. What you think about most is typically related to what you fear losing, so most of us spend life playing defense. We’re on our heels.… This leads us to not do what we hope, and we rarely accomplish our dreams.&nbsp;



If your first thought every morning was about the one thing you want most in life and what you hope to accomplish, you’re going to pursue more of what you really, really love doing. That’s a proactive approach.&nbsp;&nbsp;



We then do a core values exercise because it’s the most foundational language. We say identity mapping is about creating a language for self. The third component is strengths–the “how” you do it. It’s your muscles, the muscles you’ve been using your whole life. I’m a huge fan of the Gallup StrengthsFinder assessment.&nbsp;&nbsp;



The fourth and final component is called identifiers. These are words like analyzer, strategizer, challenger, lover, caregiver—all actionable words—so we say that’s the language for what we do.&nbsp;



I’ve found it’s really, really hard for an individual to self-assess their strengths because every person knows what they’re terrible at…. I think it’s really hard for us to assess what we’re great at. For strengths in particular, the outside assessment is almost necessary… giving us a language to communicate, clearly as we can, our values or our identifiers.



AS: I want to talk to you about authenticity. It’s a straight-up buzzword these days… I’m curious on your definition of authenticity and why you think it’s so important in leadership today?



RG: I would say authenticity is the personal responsibility to have a clear understanding of self. I think oftentimes it gets used as a mechanism to say whatever I want under the guise of “I’m just being authentic” with no personal responsibility for what that means. We could easily equate that to intention versus impact. I think the intention of authenticity is there. I think the impact of authenticity, especially with leaders, often is, “I’m just being me. If you don’t like it, I’m sorry.”



AS: Yes, I think authenticity is used in a way to almost ask forgiveness for a particular behavior. When I was early in my leadership career, I really had a definition of what I thought leaders looked like, and the vulnerability piece was the most difficult for me to get on the other side of. You need the balance of the two—here’s my authenticity, but also let me be vulnerable with you and tell you where this comes from. Let me tell you that it’s not just from a position of winning all the time. Let me tell you what I’m worried about or what I’m challenged by or where I’m insecure and being honest about that. So then the authenticity shows up as a real connection versus “and that’s just who I am, so deal with it.”



RG: I greatly appreciate you bringing up the word vulnerability. Often leaders are good at disclosure, but we’re not so great at vulnerability. We’re really good at information, and we’re not very good at intimacy. And I know that word has a tinge of “you can’t say that at work.” But vulnerability is intimacy; intimacy is a connection.&nbsp;



The leaders who recognize there’s a gap between where they think they are and where they really are—they know the only way to close it is with their people. But they’re not sure what to do, so why don’t we create an experience that allows us to say, “Hey, let’s do our best to overcome disclosure and step into vulnerability.” Let’s stop sharing the same three stories that we’ve told everybody our whole life that aren’t actually meaningful… Let’s share something that happened last night with our child when we put them to bed that was frustrating, that made us think about how we lead.&nbsp;



AS: Oh, I love that. With all your traveling around and different roles, responsibilities and positions, who’s a leader that you really look up to? Who’s a leader today who is doing a great job of balancing authenticity with vulnerability?



RG: There’s a gentleman in my life; his name is Mark. He’s in his late 60s and has been a mentor of mine for the last four or five years. Like you, I’ve struggled my whole life to have a mentor… to find someone who wasn’t attempting to put me in the box they thought I should be in. I felt like people didn’t know what to do with me a lot of my life. I value Mark in my life because he tells me often… he always calls me by my name in mid-conversation. He always says, “How are you doing, Rocky? You look happy, Rocky. Are you happy?” He says, “You got a good life, Rocky. Do you feel like you have a good life, Rocky?” His reflective questions often cause me to see myself in a way that I don’t have the capacity to see myself on my own.&nbsp;



When I think about a great leader, it’s not based on their title, it’s not based on their revenue. It’s not based on what they did or accomplished or what their LinkedIn looked like or if they’re a top voice or whatever qualifier we want to give. It’s somebody who is willing to take time in their life, often that’s in our profession, and help you see things in you that you don’t have the capacity to see yourself—good and bad, right and wrong, positive and negative. They allow you to see them as true. You get to make the determination whether or not you believe they’re positive or negative or valuable or not valuable.&nbsp;



I think that quality in and of itself is a common thread—the capacity to help someone see things they can’t on their own. You can radically change someone’s life, drive them toward their purpose and give them a sense of peace that they couldn’t find on their own.



AS: Gosh, I love that. We do have incredible leaders in the world, whether they are people that everybody knows, and we feel like they’re talking to us and see us, or it’s Mark, the person that’s in your life.&nbsp;



Self-awareness is also a piece of the leadership puzzle. How do you address self-awareness? What do you think its importance is?&nbsp;



RG: No. 1, self-awareness is the ability to recognize my present. So where am I right now? I think that’s the literal sense of self-awareness. Now we translate that into personal/professional development in our leadership space. Sometimes an individual is not in the capacity to see themself presently. They are either seeing themself in the future for what they hope they’re able to do or they see themselves for what they believe they used to be. They then act presently based on an old version… That’s the “I’m authentic. Take it or leave it. I’ve done this for 20 years. I’m sorry you don’t like that” blindness. But I think that blindness is not about willingness to do work; it’s the inability to be present. I think it can be a learned trait though. I don’t think everybody defaults to being able to be presently minded.



AS: So how do you do that? How are you present, and how often should you be trying to get present?



RG: Personally, I think you should be attempting to be present as often as you possibly can. I think a long-term business strategy meeting about planning the next quarter and the next three years is irrelevant if you are unaware of what we actually have the capacity to do today. Our strategic planning meeting is just a thoughtful progression of the present moment, stretched out over a timeline.&nbsp;



On a personal level, right now, I have a chance to talk to someone that I have wanted to talk to for a very long time, and I am honored to meet you. That’s what I’m doing right now. That’s what my life is today. And so the next part of that, how do we do that?&nbsp;



I think we have to be willing to sit with ourselves as often as possible. It’s as simple as saying, “Hey, where am I?” I’m about to go to this meeting. I’m about to have some dedicated work time. I’m about to be done for the day. I’m about to put my child to bed.&nbsp;



I remind myself: You are living a life that you could only have dreamt of when you were 12, and you have built and created a life and a family that you never experienced your entire life. Where are you? You are living your dream, my friend. Be there and in the office and with your team and as a leader and as an executive and as an owner and as a parent… I don’t care what title you pick—be there. The rest of it will be there when it’s time.



AS: Gosh, I love that so much because… it came from one very simple tool and one very simple question: “Where are you?” I have one more question for you today: How do you define success?



RG: There’s a wonderful book called The Lion Tracker’s Guide to Life. It’s by a guy named Boyd Varty. His family owns a safari, and so at 3 or 4 every morning the lion trackers wake up and their job is to go out and find the lions. They find the lions, and they radio back and give their location, so guests can be taken directly to them. He says lion tracking is a lot like life… every morning when I wake up, I may not know where I am going, but I do know exactly how I’m going to get there—track by track. I think success is the piece in life that allows you to pursue where it is you want to go, even if you don’t know how to get there.



AS: I love that a little trust is involved in that and a little surrender…



RG: And, I think, a little journey. I don’t believe success is a destination, and I don’t think success is a monument. I think success is the peace that you find in the present that allows you to pursue where you want to go, even if you don’t know how to get there… on repeat over and over and over and over.



If you’re ready to become an influential leader, join the SUCCESS® Leadership Lab where Garza presents “Co-Create a High Performance Culture,” a lesson in intentionally influencing culture through values, behavior modeling and peer reinforcement.&nbsp;



Garza is one of 10 experts in this 18-day virtual course for rising leaders who want to lead with clarity, influence and confidence. The hybrid experience combines expert-led lessons with live coaching to provide you with practical tools to build trust with your team, navigate chaos and crises, shape a healthy, driven work culture and more. Click <a href="https://offer.success.com/leadership-lab/">here</a> to register.&nbsp;



Photo courtesy Rocky Garza

SUCCESS® CEO Amy Somerville interviews coach and speaker Rocky Garza about identity, strength, and vulnerability.

This Q&amp;A is adapted from a podcast episode of Unscripted With Amy Somerville. Listen to the full episode here. Personal and professional development | SUCCESS

How to Define Your Purpose With Rocky Garza

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Rocky Garza on How to Define Your Purpose | SUCCESS

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Amy Somerville

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Professional Growth

Professional Growth Archives

Professional Growth | SUCCESS | What Achievers Read

Growing up I had a clear definition of what I thought a <a href="https://successcom.wpenginepowered.com/showing-up-authentic-leader-amy-somerville/">leader</a> was: a person who is confident, decisive, unshakeable. The person who makes the tough calls, never gives up their position. And coming into my own as a woman leader, I felt I had to be even stronger than what my perception was growing up. I could never be seen as weak, never back down. Don’t let’em see you cry—kind of an old school mentality.&nbsp;



But I’m not going to bury the lead here: I’ve obviously changed my view and position on leadership and particularly <a href="https://successcom.wpenginepowered.com/inspiring-women-leaders/">female leadership</a>.&nbsp;



It was a lesson I had to learn many times over, requiring a number of experiences to change my mindset and change my practice. It was a blind spot that for years kept me fighting instead of winning.



<h2 class="wp-block-heading" id="h-the-art-of-negotiation">The art of negotiation</h2>



One of those impactful experiences happened several years ago during a multiweek executive development program at The Wharton School—a completely immersive experience. You’re away from your family for weeks, and you’re all in with your classmates.&nbsp;



For part of the day, you go into a classroom setting with other leaders and the faculty, and the rest of the day is dedicated to competing in a simulated business concept, where you are creating, building and developing successful public companies. You choose the product, the marketing plan and everything else related to the business, and for those two weeks, you compete against your peers to determine who created the most successful, profitable public company.&nbsp;



On the very first day in the very first exercise, I was put on my heels. I thought the exercise was pretty simple. It was a negotiation.&nbsp;



There were four people in a group, and we were all given pieces of paper that told us our goal for the negotiation—a unique set of instructions for each person. We were told what we needed to get out of the negotiation, what was critical and why it was critical to our respective companies. We were also given a list of things that we could not share, things that were top secret for our companies. Our task was to secure these designated things for our respective companies; that was the win. We had to get it for our company at all costs.&nbsp;







I was the only female in the group. I was with strong, high-level position male leaders, and I walked into the negotiation and looked at all of them as my competitors.



Looking back on it now, I realize I put up my armor and went to war. I was determined to win. I was unrelenting. I remember being snarky and kind of cocky, and at the end of the exercise, no one in my group achieved their intended goal. We returned to the classroom, and the instructor asked, “So who had a group where everyone successfully left with their goal?”&nbsp;



There was one group in which everyone raised their hand. I couldn’t believe it. I thought I must have misunderstood the mission. How could everyone have walked away from the negotiation with what they went in to get, all in the same group? It didn’t make sense to me.&nbsp;



Here are the things we didn’t know when we went into the room for negotiation: The negotiation was for the sale and purchase of rare eggs. Each person in the group was assigned a different need. One person needed to sell the rare eggs. One person needed to purchase the shells, one person needed to purchase the yolks and one person needed to purchase the whites. If we had known that ahead of time, the negotiation would’ve been easy, but nobody thought to ask that in my group. We weren’t allowed to tell anybody in the room or in our negotiation what we needed, but the goal was to get what we came for at all costs.&nbsp;



<h2 class="wp-block-heading" id="h-lead-with-empathy-and-curiosity">Lead with empathy and curiosity</h2>



Think about how everybody can win in this situation: One person wants to sell all of the eggs. If we’d had a conversation out of a place of curiosity, we could have figured out what everyone needed, and we all could have gotten what we wanted. “Do you need the yolk?” If the answer was “no,” then the people who wanted the yolk could have had the yolk. People who wanted the white could have had the white, and so on.&nbsp;



If I and my group members had gone into the negotiation with empathy, in curiosity, and asked questions instead of strong-arming and being sneaky, we could have succeeded. That night I went back to my room and called my husband sobbing. I was inconsolable, which is not like me at all. It takes a lot for me to be in that overwhelmed emotional state.&nbsp;



Worried, he asked what was going on, and I told him that I learned a painful lesson about my blind spots as a leader and my insecurities, which had probably prevented me from progressing and achieving many times in my leadership career. I had never leaned into skills like <a href="https://successcom.wpenginepowered.com/why-is-empathy-important/">empathy</a> and vulnerability, and in fact, I saw them as weaknesses. It was a huge wake-up call.&nbsp;



To be transparent, this was the first of many times I learned this life lesson, but it has been reinforced in various experiences throughout the years.&nbsp;



It’s important to know that, for most of us, our insecurities have been driving us all along the way and in the wrong way. The truth is even the most accomplished leaders have moments of insecurity. It manifests in different ways, like doubt, fear of making the wrong decision or caring too much about the perception of others.&nbsp;



While it’s natural to have these feelings, what’s really important is how you handle them. Insecurity and leadership can be a double-edged sword, right? On one hand, it can keep us grounded, making us aware of our limitations and pushing us even in some cases to improve. But on the other hand, if left unchecked, insecurity can lead to some serious blind spots. These can be areas in our leadership that we’re not fully aware of, like things we overlook or ignore because we’re too focused on protecting our egos or avoiding discomfort.&nbsp;



Don’t underestimate the power of self-assessment for growth



Self-assessment is one of the most important exercises we can do as leaders to recognize our insecurities, blind spots and <a href="https://successcom.wpenginepowered.com/personal-development-plan/">opportunities for growth</a>. I take time every night to assess how I can improve.&nbsp;



<ul class="wp-block-list">
<li>What went well in my day?&nbsp;</li>



<li>What didn’t go well?&nbsp;</li>



<li>What can be improved? Not by people, but by processes and systems or self-development—looking internally.</li>
</ul>



Then I let it go. It’s really important that this is not an opportunity to beat yourself up or sit and marinate in it for too long. It’s about acknowledgement, personal growth and moving on.



Today I’m an entirely different leader focused on servant leadership, transformational leadership and the styles encompassed in those. I lean into transparency, vulnerability and <a href="https://successcom.wpenginepowered.com/showing-up-authentic-leader-amy-somerville/">authenticity</a>, and I’d love to help you do the same.&nbsp;



If you’re ready to become an influential leader, join the SUCCESS® Leadership Lab—a dynamic, 18-day virtual course for rising leaders who want to lead with clarity, influence and confidence. This hybrid experience combines expert-led lessons with live coaching to provide you with practical tools to build trust with your team, navigate chaos and crises, shape a healthy, driven work culture and more. Click <a href="https://offer.success.com/leadership-lab/">here</a> to register.&nbsp;



This essay is adapted from a podcast episode of Unscripted with Amy Somerville. Listen to the full episode <a href="https://podcasts.apple.com/us/podcast/redefining-leadership-through-self-discovery/id1735060766?i=1000698785896" target="_blank" rel="noreferrer noopener">here</a>.



Photo by PeopleImages.com - Yuri A/Shutterstock

A simulated negotiation cracked my leadership shell and revealed the blind spots holding me back. Here's how empathy changed everything.

A simulated negotiation cracked my leadership shell and revealed the blind spots holding me back. Here's how empathy changed everything. | SUCCESS

This Immersive Business School Exercise Unexpectedly Revealed My Insecurities—and Helped Me Become a Better Leader

How a Business School Exercise Made Me a Better Leader | SUCCESS

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For years, I thought leadership meant having all the answers. I believed it was about staying polished, confident and always one step ahead. But if there’s one thing I’ve learned, it’s this: <a href="https://successcom.wpenginepowered.com/everything-you-need-to-know-to-become-a-great-leader/">Real leadership</a> isn’t about looking perfect; it’s about being present.



I’ll admit, this lesson didn’t come naturally. Early in my career, I worked hard to appear unshakable, separating “work me” from “real me,” thinking vulnerability had no place in leadership.



But one day, after delivering what I thought was a spot-on, motivating speech during a team transition, a trusted colleague said to me, “It doesn’t feel like we’re being honest about what’s really going on.” That stopped me in my tracks. I realized my attempt to lead with confidence was creating doubt instead of trust.



Here’s the thing: People don’t connect with perfect leaders. They connect with real ones. When we <a href="https://successcom.wpenginepowered.com/how-authenticity-in-the-workplace-can-result-in-greater-success/">show up authentically</a>, we create an environment where others feel safe to be themselves too. Vulnerability isn’t a weakness; it’s the key to trust, innovation and a culture where people feel empowered to do their best work.







<h2 class="wp-block-heading" id="h-how-to-be-an-authentic-leader">How to be an authentic leader</h2>



So, how do we get there? It starts with letting go of the idea that leaders need to have it all together. Instead, let’s focus on:



• Owning the hard stuff: When we admit our challenges, we make it OK for others to do the same.



• Being curious, not certain: <a href="https://successcom.wpenginepowered.com/6-underlying-benefits-of-asking-questions/">Asking questions</a> and seeking input opens the door to new ideas.



• Celebrating progress, not perfection: Every misstep is a step toward growth.



What would happen if we stopped trying to look like leaders and focused more on being leaders? How might that shift the way we lead our teams, our businesses and ourselves?



If you’ve been holding back—whether it’s a tough conversation, a bold idea or a glimpse of the real you—this is your invitation to lean in. I promise, the magic is in the mess.



Here’s to showing up, as we are, and building something extraordinary together.



Until next time,



Amy Somerville CEO of SUCCESS® Enterprises <a href="https://www.instagram.com/amymsomerville/">@amymsomerville</a>



Ready to become an influential leader? Join The SUCCESS® Leadership Lab—a dynamic, 18-day virtual course for those who want to lead with clarity, influence, and confidence. This hybrid experience combines expert-led lessons with live coaching to provide you with practical tools to build trust with your team, navigate chaos and crises, shape a healthy, driven work culture, and more. <a href="https://offer.success.com/leadership-lab/">Secure your spot today</a>.



This article originally appeared in the May issue of <a href="https://offer.success.com/success-plus/">SUCCESS+ digital magazine</a>. Photo by ©Mike D’Avello

SUCCESS® Enterprises CEO Amy Somerville shares the importance of being your authentic self in leadership—and how to do it. Learn more.

SUCCESS® Enterprises CEO Amy Somerville shares the importance of being your authentic self in leadership—and how to do it. Learn more. | SUCCESS

The Last Word: Showing Up as an Authentic Leader

The Last Word: Showing Up As An Authentic Leader | SUCCESS

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As a child, I must have watched The Princess Bride a hundred times. I can probably still recite every line, from “Hello, my name is Inigo Montoya” to “As you wish.” The movie didn’t just captivate me—it revealed the incredible <a href="https://successcom.wpenginepowered.com/the-power-of-storytelling-in-business/">power of storytelling</a> and wove imagination, humor and life lessons into a tale that brought people together across generations.







Storytelling isn’t just about entertainment—it’s how we connect. Stories built on authenticity and <a href="https://successcom.wpenginepowered.com/benefits-of-being-vulnerable/">vulnerability</a> foster trust and engagement. They resonate when they reveal the good, the bad and the ugly because they allow people to relate or see things from a new perspective. Effective stories remind us that growth often comes from struggle, which in turn inspires, unites and motivates others to take action.



That same storytelling magic is at the core of what we do at SUCCESS. Whether publishing a magazine, creating a course or <a href="https://events.success.com/">hosting an event</a>, we focus on our members’ needs first. Our goal is to offer a “menu of experiences” that empowers everyone to connect with what resonates most on their unique personal and professional journey.



The business of entertainment teaches us to create experiences that connect deeply with people while offering something for everyone. At SUCCESS, it is the heart of our slogan: “Start where you are. Go where you choose.”



So what stories are you telling? Whether you’re leading a team, growing a business or <a href="https://successcom.wpenginepowered.com/how-to-set-goals/">navigating your own goals</a>, think of yourself as the director of your own production. Create an experience that connects and inspires. And don’t let anyone question the power of storytelling, because that’s simply… “inconceivable!”



This article originally appeared in the May/June 2025 issue of <a href="https://successcom.wpenginepowered.com/magazine/">SUCCESS® magazine</a>. Photo courtesy of ©Mike D’Avello.

SUCCESS CEO Amy Somerville describes the importance of storytelling in all aspects of professional development. Learn more here.

SUCCESS CEO Amy Somerville describes the importance of storytelling in all aspects of professional development. Learn more here. | SUCCESS

From Our CEO: Storytelling as a Means to Connect

From Our CEO: Storytelling as a Means to Connect | SUCCESS

Success

Success Archives

Success | SUCCESS | What Achievers Read

To me, <a href="https://successcom.wpenginepowered.com/steps-applying-human-sustainability-work/">sustainability</a> means building successful organizations that deliver long-term results while creating positive change. It means leadership that balances environmental stewardship, social responsibility and sound governance (ESG).



Most people may not realize that SUCCESS® Enterprises is a 100% virtual company. Without physical offices and daily commutes, we significantly decrease our <a href="https://successcom.wpenginepowered.com/6-green-employee-benefits-companies-can-offer/">environmental impact</a>. The virtual model has also strengthened our business by building a more diverse, global team and creating an <a href="https://successcom.wpenginepowered.com/5-ideas-for-fostering-an-inclusive-workplace-from-change-catalysts-melinda-epler/">inclusive workplace</a> culture that accommodates different work styles and schedules.



Recently, SUCCESS® launched the digital platform, <a href="https://offer.success.com/success-plus/?utm_medium=navigation&amp;utm_source=website&amp;utm_campaign=success-plus&amp;utm_content=dts&amp;utm_term=early-adopter">SUCCESS+™</a>, which serves entrepreneurs and leaders worldwide while maintaining minimal environmental impact. Not only has this digital transformation reduced overall paper consumption, but it has also increased our global market reach and community engagement.



Whether you are a solopreneur, entrepreneur, manager or corporate leader, thinking sustainably will drive operational efficiency, strengthen stakeholder relationships, attract top talent, reduce costs and position your business for long-term growth.



You might consider opting for sustainable practices in the following areas:



<h3 class="wp-block-heading" id="h-business-operations">Business operations:</h3>



<ul class="wp-block-list">
<li>Streamlining systems to save time and resources</li>



<li>Reducing physical resources and minimizing waste</li>
</ul>



<h3 class="wp-block-heading" id="h-team-development">Team development:</h3>



<ul class="wp-block-list">
<li>Offering virtual work to expand your talent pools</li>



<li>Creating inclusive cultures that attract diverse talent</li>
</ul>



<h3 class="wp-block-heading" id="h-growth-strategy">Growth strategy:</h3>



<ul class="wp-block-list">
<li>Increasing market access through digital platforms</li>



<li>Future-proofing your operations with sustainable practices</li>
</ul>



The path to sustainability is an ongoing commitment to improvement. At SUCCESS®, we’ve seen firsthand how sustainable practices create resilient businesses that thrive in changing markets. Every step toward sustainability, no matter how small, contributes to both business success and global impact.



This article originally appeared in the March 2025 issue of SUCCESS+ digital magazine. Photo by ©Mike D’Avello.

SUCCESS® Enterprises CEO Amy Somerville discusses the importance of sustainability in driving your business’s goals and long-term success.

SUCCESS® Enterprises CEO Amy Somerville discusses the importance of sustainability in driving your business’s goals and long-term success. | SUCCESS

The Last Word: Building a Better Business

The Last Word: Building a Better Business | SUCCESS

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Women with thumbs up and down exemplifying the entrepreneur roller coaster

Business &amp; Branding

Business &amp; Branding Archives

Stay ahead in business: strategies and insights for success

There’s nothing like the thrill of bringing your vision to life, turning an idea into a thriving business, seizing an opportunity that challenges the status quo and making a positive impact on people or the world. The entrepreneur roller coaster is indeed special, exciting and rewarding, but it can also be downright terrifying.



While some view entrepreneurship as a career choice, it’s more of a calling. It must be. According to the U.S. Bureau of Labor Statistics, approximately 20% of new businesses fail during the first two years, 45% during the first five years and 65% during the first 10 years. Most estimates indicate that it takes most <a href="https://successcom.wpenginepowered.com/tips-and-resources-to-scale-your-small-business/">small businesses</a> two to three years to become profitable and seven to 10 years to become truly successful.



Who would “choose” to confront these daunting statistics or embrace such uncertainty? Those who are “called” to be entrepreneurs possess a unique spirit, a success-driven mindset and a passion that transcends conventional logic.







<h2 class="wp-block-heading" id="h-riding-the-entrepreneur-roller-coaster">Riding the entrepreneur roller coaster</h2>



I am the daughter of an entrepreneur, the wife of an entrepreneur, an entrepreneur myself and I have served entrepreneurs my entire corporate career. I’ve experienced firsthand the incredible obstacles and challenges of starting and running a business. Yet, I’ve also witnessed and celebrated incredible triumphs, wins and wild successes. The entrepreneur roller coaster is undeniably tough, but it is also one of the most fulfilling and exhilarating journeys there is. It demands unwavering courage, relentless <a href="https://successcom.wpenginepowered.com/if-it-doesnt-suck-its-not-worth-doing/">perseverance</a> and an unshakable belief in oneself, which can test even the most determined.



One of the best pieces of advice I’ve ever received as an entrepreneur is: “Get comfortable being uncomfortable.” It’s inevitable. You’ll face situations that shake you and push you out of your comfort zone. Recognize discomfort as a catalyst for growth. When you feel uncomfortable, celebrate and embrace it because something amazing is about to happen!



So, here’s to the dreamers and trailblazers, the relentless, the courageous and especially the uncomfortable. The future belongs to you!



This article originally appeared in the<a href="https://store.success.com/by-media/success-magazine-mar-apr-2024-jewel.html"> </a><a href="https://store.success.com/by-media/success-magazine-september-october-2024-daymond-john.html" target="_blank" rel="noreferrer noopener">September/October</a> 2024 issue of SUCCESS magazine. Photo by Farknot Architect/Shutterstock.com

Amy Somerville guides you through the ups and downs of entrepreneurship and how to navigate the entrepreneur roller coaster. Learn more.

Amy Somerville guides you through the ups and downs of entrepreneurship and how to navigate the entrepreneur roller coaster. Learn more. | SUCCESS

Navigating the Roller-Coaster Ride of Entrepreneurship

Navigating the Entrepreneur Roller Coaster | SUCCESS

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Five years ago, the concept of leading a 100% virtual company seemed unreal to me. Yet today, SUCCESS Enterprises supports team members across three continents, five countries and six time zones. For many of our team members, the <a href="https://successcom.wpenginepowered.com/how-to-be-a-responsible-digital-nomad/">digital nomadic lifestyle</a> has become a norm, with some people relocating every few months. This unique environment presents challenges that require a shift in the virtual leadership approach. We are forced to get creative to foster a cohesive company culture, communicate and collaborate effectively and monitor productivity and deliverables efficiently.&nbsp;



Here are some of the ways SUCCESS Enterprises has addressed these challenges:



<h2 class="wp-block-heading" id="h-creating-a-cohesive-company-culture">Creating a cohesive company culture</h2>



Creating a cohesive company culture when team members are spread across the globe requires deliberate effort. At SUCCESS Enterprises, we’ve dedicated days to workshopping and co-creating the company we want to work for. This involved defining our company mission, vision and values and adjusting our customer avatars and value delivery systems accordingly.



Additionally, we organize virtual company parties and host regular “watercooler” discussions to facilitate relationship-building among co-workers. We also schedule four quarterly business meetings per year, with two being physical events for those who can attend in person. We prioritize recognizing achievements, anniversaries and special events to foster a sense of belonging and appreciation among our team members.







<h2 class="wp-block-heading" id="h-effective-communication-and-collaboration">Effective communication and collaboration</h2>



While tools like Slack are invaluable for daily communication, we place a high priority on face-to-face and voice-to-voice interactions via Zoom, Google Meets and WhatsApp. Being able to see and hear each other helps prevent misunderstandings and ensures clarity of intent.



Culturally, we reinforce trust-building and transparency through open and vulnerable conversations. We also encourage “right now” feedback to address communication issues promptly and prevent them from festering over time.



<h2 class="wp-block-heading" id="h-managing-work-hours">Managing work hours</h2>



Managing work hours around the world is undoubtedly complex. Virtual leadership and supporting digital nomads requires flexibility and adaptability from all team members. While we primarily operate on U.S. Central Time, we embrace a culture of trust and autonomy, allowing digital nomads to work flexibly while meeting project deadlines and event timelines.



<h2 class="wp-block-heading">Monitoring productivity, priorities and deliverables</h2>



We use tools like Monday for project management, but as part of virtual leadership, we also hold quarterly companywide collaboration sessions to prioritize projects, assign project leads and <a href="https://successcom.wpenginepowered.com/what-it-means-to-be-accountable/">establish accountability</a> metrics. More recently, we’ve also found success in appointing a single project manager to oversee progress in all initiatives and campaigns on a weekly basis, ensuring alignment and efficiency across the board.



While leading a virtual company comes with its challenges, embracing flexibility, transparency and communication is essential and has allowed us to successfully navigate the complexities of remote work and embrace the opportunities it presents for growth and innovation.



Until next time,



Amy Somerville, CEO of SUCCESS Enterprises



This article originally appeared in the&nbsp;May 2024 issue of <a href="https://successcom.wpenginepowered.com/subscriptions/">SUCCESS+&nbsp;digital magazine</a>.&nbsp;Photo courtesy of @Mike D'Avello.

SUCCESS Enterprises CEO Amy Somerville speaks on ways to foster company culture and a remote workers via virtual leadership.

SUCCESS Enterprises CEO Amy Somerville speaks on ways to foster company culture and a remote workers via virtual leadership. | SUCCESS

Virtual Leadership: What It Takes to Lead a Remote Company

Virtual Leadership with Amy Somerville | SUCCESS

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As kids, my sister and I enjoyed playing “grown-up.” We would take on roles like businessperson or teacher and set the stage for hours of elaborate make-believe. One of us would dress up in Dad’s sports coat or Mom’s skirt, and we would surround ourselves with stuffed animal co-workers or classmates, piles of paperwork and files, toy phones, chalkboards and cups of “really hot” pretend coffee. Our concept of work mirrored our parents’ career paths. In fact, <a href="https://successcom.wpenginepowered.com/entrepreneurship-the-road-to-your-future/">entrepreneurship</a> never even crossed our minds—it was seen as unstable and too risky. Our path to success was clear and never questioned: graduate high school, attend a good college, get a degree or two, or maybe even three, and land a respectable job. And that’s exactly what I did… at first.



<h2 class="wp-block-heading" id="h-hitting-a-ceiling">Hitting a ceiling</h2>



Within a couple of years of diving into my first real job, I hit my first real ceiling. I worked fast, was driven by my own creativity and regularly pushed the boundaries of my corporate role and title. But there were no opportunities for growth, my compensation was fixed and, worst of all, I felt utterly uninspired. One afternoon, overcome with boredom, I resorted to playing chess online just to pass the time. That was the breaking point—I refused to spend one more minute watching the time tick by. I wanted to do something with my life that was meaningful and filled with purpose that leveraged my skills and passion and would push me out of my comfort zone. I was determined to forge a path where personal growth and earnings potential knew no boundaries. I decided to go into business for myself.







As a young entrepreneur, I had grand visions and ambitious goals. I had no idea how I was going to make my business work. But I believed in myself. I tried and failed many times. I learned from those around me. I also experienced incredible successes, all of which shaped me into the leader I am today.



<h2 class="wp-block-heading" id="h-twists-and-turns-on-my-path-to-success">Twists and turns on my path to success</h2>



Over the years, I’ve worn multiple hats—switching between entrepreneur and employee—always guided by a singular mission: to make a <a href="https://successcom.wpenginepowered.com/the-power-of-creating-meaningful-moments/">meaningful impact</a> on people’s lives. When I am tapping into my overarching purpose of leading, inspiring, providing value and empathizing, the way I file my taxes becomes inconsequential.



Through it all, I’ve come to realize that the path to success is anything but straightforward; it’s riddled with twists and turns, setbacks and triumphs. And, now, as I watch my own children play “grown-up,” my heart is full. They create clever roles as entrepreneurs, inventors, artists and social influencers. Will they follow the traditional path of higher education and conventional careers? Who knows? What truly matters is that they dare to dream big, set their sights high, push boundaries and understand that with unwavering determination and perseverance, any goal is within reach.



This article originally appeared in the <a href="https://store.success.com/by-media/success-magazine-july-august-2024-lilly-singh.html">July/August 2024 issue</a> of SUCCESS magazine. Photo by Mike D'Avello.

SUCCESS CEO Amy Somerville shares the ups and downs of her path to success and gives some advice on how to succeed. Learn more.

SUCCESS CEO Amy Somerville shares the ups and downs of her path to success and gives some advice on how to succeed. Learn more. | SUCCESS

From Our CEO: My Path to Success and Realizing My Mission

From Our CEO: My Path to Success | SUCCESS

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Amy Somerville, sitting on stairs laughing

employee feedback

employee feedback Archives

employee feedback Archives | SUCCESS

feedback

feedback Archives

feedback Archives | SUCCESS

work feedback

work feedback Archives

work feedback Archives | SUCCESS

Each professional journey will look a little different, but today, we’ll discuss an integral part of any professional journey—giving and receiving employee and leader feedback. Feedback, when delivered correctly, can be one of the most powerful tools for growth. It helps us understand our strengths, highlights areas for improvement, and guides us toward our professional goals.



As leaders, it’s our responsibility to provide constructive, honest feedback. This isn’t about criticizing or placing blame; it’s about helping each other grow and improving the entire team’s performance. Effective employee feedback can strengthen trust, communication and team bonds. 



<iframe width="560" height="315" src="https://www.youtube.com/embed/X7uMOCKIITY?si=dlvPpjw6aO9TPnLN" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>



<h2 class="wp-block-heading" id="h-why-is-giving-employee-feedback-important">Why is giving employee feedback important?</h2>



When providing effective employee feedback, we can’t discuss the how without the why. Providing positive and constructive feedback to an employee reaps many benefits—and, perhaps most importantly, it reinforces that they are doing well individually, within their team and within the organization as a whole. If there are places they can improve, feedback is intended to be a tool to guide them.



The two major types of employee feedback I want to highlight are positive feedback and constructive feedback. While these two might be used interchangeably at times, they are actually quite distinct.



<h3 class="wp-block-heading" id="h-positive-feedback">Positive feedback</h3>



Positive feedback focuses on reinforcing or approving of the positive actions, behaviors and work that someone is doing.



For example, say a team member has recently had a new task added to their workload, and they’ve been on top of learning to do it and incorporating it into their workflow. Positive feedback related to this action would motivate that employee to continue doing good work on said task.



<h3 class="wp-block-heading" id="h-constructive-feedback">Constructive feedback</h3>



<a href="https://successcom.wpenginepowered.com/your-idea-didnt-fail-you-just-got-feedback/">Constructive feedback</a> centers around discouraging less desirable actions and behaviors from employees in a supportive and encouraging manner. As leaders, when we give constructive feedback, we don’t want to brutally criticize our employees. Instead, think of it as offering tips or ideas to help switch up a work action or improve upon a task.



For example, if an employee is struggling to grasp a new technology or program that has been brought into the workplace, some constructive feedback would be to offer a training option or some tips you’ve found helpful to address the issues they’re having.



Positive feedback and constructive feedback are equally important. Together, they offer employees approval and encouragement regarding their work and actions while providing honest discussions on how they can continue to improve. This combination leads to effective, meaningful feedback, which <a href="https://www.gallup.com/workplace/505370/great-manager-important-habit.aspx" target="_blank" rel="noreferrer noopener">Gallup has found to be important to employees</a>—particularly when managers focus on collaboration, employee strengths and recognition of recent work.&nbsp;



<h2 class="wp-block-heading" id="h-3-important-things-to-keep-in-mind-when-giving-employee-feedback">3 important things to keep in mind when giving employee feedback</h2>



As you prepare to give feedback to an employee, keep in mind that you always want it to be effective and meaningful. Here are a few helpful tips to keep in mind for effective feedback:



<h3 class="wp-block-heading" id="h-1-be-specific">1. Be specific</h3>



Don’t speak too broadly or dance around the issues you’re bringing to an employee's attention. The most effective feedback will very specifically refer to the behavior, action or issue you’re addressing. Avoiding broad or general statements helps to highlight exactly what you mean to say.



For example, avoid saying, “Your work recently has been really great.” Instead, highlight one or two specific things about that person’s work that have been great—like if they’ve taken the lead on a project or if their work has resulted in a noticeable difference in team cohesion or a project’s final results.



<h3 class="wp-block-heading" id="h-2-be-timely">2. Be timely</h3>



Offer feedback when it matters. Feedback delivered months after the fact doesn’t help anyone, no matter how positive or constructive it might be. A delay means that your feedback will lose its overall impact and won’t be as relevant as it would have been shortly after the initial event or action.



Timely feedback is easier than ever to offer, though. While in-person feedback is often preferred, that might not always be an option. Instead, you can set up a video call if you want to communicate face-to-face. Or if your feedback is more minor, an email or instant message can also work.



<h3 class="wp-block-heading" id="h-3-be-objective-nbsp">3. Be Objective&nbsp;</h3>



Feedback should not include heavy emotion. Instead, it should solely focus on actions and processes, not the person. Receiving feedback can already be an intimidating experience for employees, so cutting out unneeded emotion will go a long way to ensure that it’s candid and impactful.



For example, instead of saying that someone is “not meshing well with the team” or is “not fully dedicated to the work we do,” you can say something like, “I’ve noticed you and the team are a bit out of sync,” or “I have a few ideas on how we can refocus some of your efforts.” Focus on offering solutions instead of leaning into emotion.



<h2 class="wp-block-heading" id="h-effective-employee-feedback-is-a-conversation">Effective employee feedback is a conversation</h2>



Feedback sessions involve not only talking but also actively listening. They are a conversation, a dialogue, not a speech or a monologue.



For those of you receiving feedback, <a href="https://successcom.wpenginepowered.com/feedback-take-it-or-leave-it-but-dont-defend-yourself-against-it/">it’s natural to feel defensive or uncomfortable</a>, even if the feedback is positive. Try to see it as an opportunity for growth. Take it in stride, reflect on it and determine how you can use it to improve.



The culture of feedback should be mutual, and the process for receiving it should be clearly laid out in your organization. Encourage employees to share their ideas, suggestions and critiques. This helps to foster an environment of openness, mutual respect and continuous improvement.



I want you to reflect on how you receive and give employee feedback. Are you open? Constructive? Are you empathetic in your feedback conversations? Are you open to receiving feedback and taking steps for improvement? Remember, feedback is a tool for growth and development. Use it to propel yourself and your team toward success.



Photo by ©Mike D’Avello

Amy Somerville, CEO of SUCCESS® Enterprises, shares how to give meaningful and effective employee feedback.

Amy Somerville, CEO of SUCCESS® Enterprises, shares how to give meaningful and effective employee feedback. | SUCCESS

How to Give Effective Employee Feedback

How to Give Effective Employee Feedback | SUCCESS

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Portrait of Amy Somerville asking why are role models important

Today, I want to explore an important concept: modeling.



Now, when I say “modeling,” I don’t mean catwalks and fashion shows. Instead, I’m referring to the idea of using a positive role model as a guide to behavior and values in your life!&nbsp;



Think of this concept as an architectural model. Before architects build any kind of structure, they often create a model. This model provides a blueprint, a kind of visual guide to what they’re creating. And the same concept applies to our lives—role models, mentors and those who inspire us all serve as human models.



No matter your age and where you are personally or professionally, a role model can be important to you. And you may be a role model to others around you.



<iframe width="560" height="315" src="https://www.youtube.com/embed/svJsgS7CHl8?si=usGmZKTcJNlurdua" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>



<h2 class="wp-block-heading" id="h-what-is-a-role-model">What is a role model?</h2>



Merriam-Webster defines a role model as follows: a person whose behavior in a particular role is imitated by others. And while that’s certainly true, a role model is much more than just someone others want to imitate. Role models embody the values, attitudes and behaviors that we admire and aspire to emulate. 



They guide us. They inspire us. And, oftentimes, they challenge us to become better versions of ourselves. Role models can be just about anyone, from celebrities and other figures in the public eye to individuals we know in our everyday lives (think parents, friends or co-workers). A role model can <a href="https://successcom.wpenginepowered.com/5-expert-tips-to-be-a-healthy-influence-on-others/">offer guidance and inspiration as well as help you stay motivated</a>—whether they know you directly or not!



I smile to myself just thinking about the incredible mentors and role models I have had. Some of them I’ve never even had the pleasure to meet, but they have certainly contributed to the person I am today. I’m sure you’ve had a number of role models in your own life that have played a part in shaping who you are as well.







<h2 class="wp-block-heading" id="h-why-are-role-models-important">Why are role models important?</h2>



So, modeling isn’t just about copying someone else’s life. It’s really more about learning from their journey and wisdom and then applying it to our own unique circumstances. We take what resonates with us, and then we kind of leave out what doesn’t.



When it comes to your personal and professional development, a role model can be a fantastic source of motivation and inspiration in many ways. In fact, a 2023 survey from Amazon and Gallup, “<a href="https://www.amazonfutureengineer.com/research/gallup-role-models.pdf" target="_blank" rel="noreferrer noopener">Role Models Matter</a>,” found that young adults under the age of 40 were more likely to be satisfied with their financial and career standing if they had a role model to look to in their childhood. The importance of a role model is something that we clearly shouldn’t be overlooking.



That study shows us that role models can have a lasting effect in more than one way. They bring a number of benefits to the table.



Some of those benefits include:



<ul>
<li>Guidance. A role model can offer guidance to others by demonstrating how they go about their lives. This might be through showing how they handle certain situations via their behavior, or this may look like offering support and advice to others through several means like writing or conversations.</li>



<li>Inspiration. Everyone <a href="https://successcom.wpenginepowered.com/nina-vacas-top-5-tips-for-facing-challenges/">faces challenges in life</a>, and seeing how a role model handles their challenges, either in their personal or professional life, can serve as inspiration in facing your own. They can also inspire you to set goals for yourself, such as working toward a promotion, practicing a skill or even focusing on your well-being.</li>



<li>Goal setting. We can take a look at how a role model has gotten to where they are today and then use their journey as a guide for ourselves. This can help influence goal setting, whether you want to understand how they got into their industry or what steps they took to achieve something.</li>
</ul>



Directly or indirectly, a role model will be someone who you connect with in one way or another. Someone who has values, beliefs, ideas or behaviors that you’d like to strive for in your own life.&nbsp;



<h2 class="wp-block-heading" id="h-how-to-be-a-good-one-for-others">How to be a good one for others</h2>



Here’s the deal: You’re a model for others too. People are always watching—your colleagues, your children, your peers, you name it. The way you navigate your world, your choices and your values all serve as a guide for those around you. So, let’s model what we want to see in the world.



I’m sure you’ve heard that before, especially when referring to the importance of a role model. Qualities like empathy, kindness, resilience and integrity are best inspired in others by living them for real and out loud in our own lives. So, some simple ways to be a good role model for others and live those qualities include:&nbsp;



<ul>
<li>Share your experience and knowledge. This can be done directly with people around you, such as having one-on-one chats, seeking out speaking opportunities or by inviting others to join you on a project. Indirectly, you can share your experience by writing a blog post, making a YouTube video or making a social media post.</li>



<li>Find opportunities where you can have a positive impact on others. Volunteer locally for a cause you care about, at a local school or university or with a mentoring program like Big Brothers Big Sisters of America. You can also see if your workplace offers any type of mentoring opportunities.</li>



<li>Be transparent with those around you as much as you’re comfortable doing so. You can be transparent by sharing both wins and challenges you’re facing, being honest in how you communicate with others and being consistent.</li>



<li>Let your passion show. We’re all passionate about something, whether that be a special interest or hobby or what we do for work. Sharing your love for what you do or enjoy is a simple way to model to others that embracing what they’re passionate about is important.</li>
</ul>



With those ideas to think on, I’d like you to consider the following: Who are the models in your life, what have you learned from them and, most importantly, how can you embody those learnings in your own unique way? And, then, I’d like you to think about what values and attitudes you are modeling for others.



Remember, the world needs your unique light. I encourage you to let it shine brightly!



Photo by ©Mike D’Avello

Amy Somerville discusses the importance of role models and offers up some tips on how you can model good qualities for those around you.

Amy Somerville discusses the importance of role models and offers up some tips on how you can model good qualities for those around you. | SUCCESS

The Importance of Role Models and How to Be a Good One for Others

Why Are Role Models Important & How to Be a Good One | SUCCESS

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Money

Money Archives

Achieve financial success and freedom

Is it true that our relationship with money is a direct reflection of <a href="https://lebaron-black.byu.edu/what-impact-do-parents-have-on-their-childrens-financial-future" target="_blank" rel="noreferrer noopener">our parents’ or guardians’ attitudes toward finances</a>? This question was posed to me at a conference several years ago, and it has stuck with me. While it seems obvious that our childhood experiences play a significant role in shaping our behaviors as adults, their profound impact on our <a href="https://successcom.wpenginepowered.com/how-to-set-financial-goals/">financial goals</a>, decisions, and how we think about money is certainly something I underestimated.



<h2 class="wp-block-heading" id="h-how-our-past-influences-our-relationship-with-money-nbsp">How our past influences our relationship with money&nbsp;</h2>



Growing up, my parents’ views on money were starkly different. My mother enjoyed the hunt for a good deal, proudly discovered ways to use coupons and believed in saving for a rainy day. On the other hand, my father believed in the value of a reputable brand, prioritized quality over quantity and cherished unique experiences. Growing up with consumer models that were complete opposites was certainly confusing for me as a child, but it imparted valuable lessons on the importance of both saving and investing, as well as the power of choice.



The concept of choice has become a recurring theme in my financial journey. So, I wondered: How has the psychology of money influenced my decisions (both big and small) and how might I improve my financial success in the future?



<h2 class="wp-block-heading" id="h-the-psychology-of-money-on-financial-decisions-nbsp">The psychology of money on financial decisions&nbsp;</h2>



I am not a financial expert by any means. However, I am constantly trying to improve all aspects of myself and seek to identify where I might remove roadblocks to achieve greater success. Pondering this triggered a deep dive into my psychology with money.



I asked myself:&nbsp;



<ul class="wp-block-list">
<li>Do I have an abundant (plentiful) or scarcity (frugal) mindset when it comes to saving/spending/<a href="https://successcom.wpenginepowered.com/investing-basics/">investing</a>/donating?</li>



<li>What childhood experiences, memories and stories have influenced these mindsets?</li>



<li>Looking back, how have my finances been positively or negatively impacted by these deeply ingrained mindsets?</li>



<li>Where do I need to let go of the past and shift my personal narrative to cultivate a more robust financial future?</li>
</ul>



By unraveling the threads connecting childhood and financial decisions, I gained valuable insights that will empower me to make intentional choices, ultimately shaping a more secure and prosperous financial future. And maybe even more importantly, as a parent, I am evaluating the experiences and lessons that I may have imparted on my children regarding money, and how those lessons may need to change.&nbsp;



This exercise required both self-reflection and examination of past experiences. It was truly transformative for me, and I hope it will be for you, too.



Amy Somerville, CEO of SUCCESS Enterprises



This article originally appeared in the May/June 2024 issue of <a href="http://success.com">SUCCESS</a> magazine. Photo courtesy of Mike Davello

SUCCESS CEO Amy Somerville reflects on how our relationship with money is impacted by our parents’ or guardians’ attitudes toward finances.

SUCCESS CEO Amy Somerville reflects on how our relationship with money is impacted by our parents’ or guardians’ attitudes toward finances. | SUCCESS

From Our CEO: How Our Relationship With Money Is Influenced by Our Past 

How Our Relationship With Money Is Influenced by Our Past

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Amy Somerville Archives

Amy Somerville Archives | SUCCESS

busy vs. productive

busy vs. productive Archives

busy vs. productive Archives | SUCCESS

self-growth

self-growth Archives

self-growth Archives | SUCCESS

In your continued journey toward your own self-growth, your willingness to grow and learn in new ways never fails to inspire me. Which is why, today, I want to discuss a common misconception that so many of us grapple with regularly: the idea of being busy vs. being productive.



In our fast-paced society, with practically instantaneous communication, the expectation is that we’re always available, and in the general rush of our daily lives, being busy is seen as some sort of badge of honor. We often equate busyness with productivity, thinking that if we’re not constantly doing something, we’re not making progress.&nbsp;



But is that the case? I don’t think so.



Being busy simply means you’re occupied. It does not necessarily mean you’re being productive. So, what’s the difference between being productive and busy?



<iframe width="560" height="315" src="https://www.youtube.com/embed/l4PEfe_Hujo?si=qlFsQT3KT3_jUItL" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>



<h2 class="wp-block-heading" id="h-productive-vs-busy-what-s-the-difference">Productive vs. busy: What’s the difference?</h2>



When we look at what it means to be busy vs. productive, I’m reminded of something my grandmother always said: “If you need something done, give it to the busiest person you know. But if you want something done right, you may just have to do it yourself.”



The more I think about this, the more it rings true. Productivity is about being intentional, proactive and efficient. It’s about achieving results, being effective and doing things that move you closer to your goals. Productivity requires that your actions have meaning and purpose—you are intentional about what you do, both professionally and personally.



Conversely, being busy is a state of reactivity, where you fill your time with busy work (no pun intended) that doesn’t lead to any greater goal or result. Sometimes, the busiest people we know are the least productive because they’re <a href="https://successcom.wpenginepowered.com/best-time-management-tools-and-apps/">juggling too many tasks in too little time</a> without focusing on what’s truly important.



So, how do you shift from being busy to being productive?



<h2 class="wp-block-heading" id="h-how-to-shift-from-being-busy-to-being-productive">How to shift from being busy to being productive</h2>



Shifting your understanding of what it means to be busy versus productive is the first step to leaving the busy work behind and becoming more productive. It starts with setting clear goals and priorities, understanding what you truly want to achieve and focusing your energy on tasks that bring you closer to those goals. Here are some tips to get you started.



<h3 class="wp-block-heading" id="h-1-audit-your-to-do-list-nbsp">1. Audit your to-do list&nbsp;</h3>



To-do lists can quickly become bloated with tasks that aren’t relevant to your personal goals for the day or the work you actually need to complete. You only have so much mental energy in a given day to devote to your to-do list, so auditing it can help you focus on the tasks that need your most immediate attention. By cutting your list down to the most relevant tasks, you can approach your list with more focus and intentionality.



Implement the <a href="https://www.linkedin.com/pulse/boost-your-daily-productivity-1-3-5-rule-ash-grover" target="_blank" rel="noreferrer noopener">1-3-5 rule</a> as you audit your to-do list. Essentially, this rule has you map out one large task, three medium tasks and five smaller tasks you want to complete. This helps keep your to-do list small and manageable. You can easily apply this method to your daily or weekly to-do list.&nbsp;



<h3 class="wp-block-heading" id="h-2-create-a-time-management-matrix">2. Create a time management matrix</h3>



If you want to ditch a more traditional to-do list, consider <a href="https://successcom.wpenginepowered.com/time-management-matrix/">creating a time management matrix</a>—a to-do list that puts all your tasks in one place. A time management matrix is broken into four sections, showcasing which of your tasks are important, not important, urgent and not urgent. By visually seeing which tasks fall under each category, you can easily tackle the most important and urgent ones first.



To get the most out of your time management matrix, be sure not to overfill it. You can implement the 1-3-5 rule as you fill out your matrix or set a limited number of tasks you’ll include. Once you complete a task, cross it off the matrix before adding anything new.



<h3 class="wp-block-heading" id="h-3-let-yourself-disconnect">3. Let yourself disconnect</h3>



I’m not talking about tossing your phone into a lockbox or out the window here. But your phone and computer are the easiest ways for people to contact you both for socialization and to hand off tasks, work and things they need you to do. By disconnecting yourself a bit, you’ll be able to reclaim some of your time and cut back on the busy work that so often finds its way into our daily routine.



Some simple ways to disconnect and put a buffer between you and busy work include:



<ul>
<li>Keep your phone or computer on silent or in do-not-disturb mode. This helps cut down on notifications from applications, websites and your email and gives you the chance to get to them when you’re ready.&nbsp;</li>



<li>Turn off notifications completely. This cuts down on pop-up alerts on your screen at all times, both for work and personal-related apps.&nbsp;</li>



<li>Spend time outside each week by walking, playing a sport or just sitting to read.&nbsp;</li>
</ul>



<h3 class="wp-block-heading" id="h-4-say-no-to-tasks-when-you-need-to">4. Say no to tasks when you need to</h3>



<a href="https://www.verywellmind.com/say-no-to-people-making-demands-on-your-time-3145025" target="_blank" rel="noreferrer noopener">Saying no can be hard for anyone</a>, especially if you think you can handle whatever is being asked of you. But this is where a sense of discipline comes in handy, especially as <a href="https://successcom.wpenginepowered.com/13-undeniable-ways-to-get-sht-done/">you focus on being productive</a> vs. being busy. Practice productive decision-making by saying no to certain tasks; this will help keep your time yours and will help you stay focused on your goals.&nbsp;



When you say no, whether it’s to personal or professional asks, be sure to be firm and clear. You can provide a reason if you want to or you can choose not to explain—usually, a simple “My schedule is full” works just fine. Remember: You’re saying no to things that don’t align with your goals. You only have so much time in your day, and saying no is a skill that will help you reclaim time.



With these tips on how to shift from being busy to being productive, I also want you to remember how crucial it is to know when to take a break. Productivity isn’t about constant action but about smart action. <a href="https://successcom.wpenginepowered.com/rest-and-recharge/">Rest and rejuvenation</a> are key elements of sustainable productivity.



I want to leave you with one challenge. Challenge yourself to assess your activities. Are they keeping you busy or making you productive? Are you running on a wheel, or are you moving toward your goals?&nbsp;



The goal is not to be busy and in constant motion but to be productive and make meaningful progress. So, take care of yourself, stay focused and remember that your worth is not defined by how busy you are but by the progress you make!



Photo by ©Mike D’Avello

Explore what it means to be busy vs. productive, plus 5 tips to shift from being in constant motion to progressing toward your goals.

Let’s explore what it means to be busy vs. productive and how to shift from being in constant motion to progressing toward your goals. | SUCCESS

What It Means to Be Busy vs. Productive

What It Means to Be Busy vs. Productive | SUCCESS

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Amy Somerville, SUCCESS Enterprise's CEO, shares her personal development lessons

It is difficult to think of a time in my life where professional development was not at the forefront. It has been a constant driving force for my thought processes, the catalyst for my career growth and the inspiration for my <a href="https://successcom.wpenginepowered.com/good-leadership-stems-from-finding-your-purpose/">leadership philosophy</a>. From my very first internship to my current role as the CEO of a publication dedicated to professional development, it has truly transformed my life.



<h2 class="wp-block-heading" id="h-amy-somerville-s-essential-professional-development-lessons">Amy Somerville’s essential professional development lessons</h2>



I believe that <a href="https://successcom.wpenginepowered.com/what-is-professional-development/">professional development</a> is a dynamic process, and to get the most out of it, you must first acknowledge a few fundamental truths:



<h3 class="wp-block-heading" id="h-1-maintain-a-growth-mindset">1. Maintain a growth mindset</h3>



Every experience, whether positive or negative, serves as a lesson contributing to personal and professional growth.



<h3 class="wp-block-heading" id="h-2-never-stop-learning">2. Never stop learning</h3>



No one can know it all. Empower yourself to learn from those who approach things differently and excel in their endeavors.



<h3 class="wp-block-heading" id="h-3-stay-consistent">3. Stay consistent</h3>



Understand that growth is a continuous journey, not a one-time event. Actively seek consistent opportunities to invest in yourself and foster personal and professional development.







<h2 class="wp-block-heading" id="h-professional-development-lessons-from-the-greats">Professional development lessons from the greats</h2>



Throughout my career, I have been fortunate to learn from some of the brightest minds in personal and professional development, many of whom are featured in this issue. Their invaluable insights have not only shaped my path, but have also impacted the lives and careers of those I’ve had the privilege to lead. These lessons get passed down through the way we work, think and live. We embody them, and they become a part of who we are.



Some of the most impactful lessons I’ve learned from masters in the field:



<h3 class="wp-block-heading" id="h-simon-sinek">Simon Sinek</h3>



Understanding the purpose behind actions fuels motivation and provides a crucial sense of direction for personal and professional success.



<h3 class="wp-block-heading" id="h-tony-robbins">Tony Robbins</h3>



Success isn’t about having the most resources; it’s about effectively <a href="https://www.tonyrobbins.com/career-business/the-power-of-leverage/" target="_blank" rel="noreferrer noopener">leveraging what you have</a>. Tap into creativity, resilience and problem-solving abilities to navigate obstacles and achieve success.



<h3 class="wp-block-heading" id="h-brene-brown-nbsp">Brené Brown&nbsp;</h3>



Embracing vulnerability fosters authenticity, strengthening the connections and relationships vital for effective leadership and professional growth.



<h3 class="wp-block-heading" id="h-jamie-kern-lima">Jamie Kern Lima</h3>



Authenticity combined with perseverance is a powerful force for success in both <a href="https://successcom.wpenginepowered.com/jamie-kern-lima-worthy/">entrepreneurship</a> and personal career development.



<h2 class="wp-block-heading" id="h-the-last-word">The last word</h2>



Long before becoming the <a href="https://youtube.com/playlist?list=PLy162--N6CjTdYMXLdN-HfxgVmqIix1Wt&amp;feature=shared" target="_blank" rel="noreferrer noopener">CEO of SUCCESS</a>, I drew inspiration from the experts and principles within this publication. In fact, for more than 15 years, it has been the guiding force of my career.



As we navigate the future, I encourage you to invest in your own personal and professional development journey. Seek knowledge, draw inspiration and don’t forget to be a source of professional development and insight for others.



Until next time,



Amy Somerville CEO of SUCCESS Enterprises



This article originally appeared in the <a href="https://successcom.wpenginepowered.com/subscriptions/" target="_blank" rel="noreferrer noopener">March issue of SUCCESS+</a> digital magazine. Photo by Mike Davello.

Amy Somerville, the CEO of SUCCESS Enterprises, shares her top 3 professional development lessons. Learn more in our latest.

Amy Somerville, the CEO of SUCCESS Enterprises, shares her top 3 professional development lessons. Learn more in our latest. | SUCCESS

From Our CEO: 3 Professional Development Lessons From a Lifelong Journey

3 Professional Development Lessons from a CEO | SUCCESS

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Amy Somerville discusses the power of momentum

The work you put in toward your personal and professional growth and well-being is incredibly important in both the short- and long-term. Your determination to continue investing in your growth is truly inspirational! So let’s continue pushing your efforts into new territories by exploring a specific force together: the power of momentum and the role of investing time, energy and resources into building it.



There are so many great visuals and examples of momentum taking place in our lives. I want you to picture a line of dominoes. It takes a lot of effort—great effort—to line them all up. But once you set the first one in motion, they keep falling, one leading to the next and so on. This is the power of momentum. Creating momentum in our own lives can be hard, but once you get started, it can quickly become a habit that you benefit from for a very long time.



<iframe width="560" height="315" src="https://www.youtube.com/embed/Ad0LXgVW7iE?si=hsYLPX-AQDtIy8NK" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe>



<h2 class="wp-block-heading" id="h-the-power-of-momentum">The power of momentum</h2>



Just like that line of dominoes, consistent and purposeful efforts create a similar momentum in our personal and professional lives. It’s not always about taking massive actions either but making smaller, steady moves that bring you closer to your goals. In fact, taking smaller actions helps to ensure that whatever you may be working toward, be that a professional promotion, building a new skill or even taking up a new hobby, remains manageable.&nbsp;



Smaller actions, <a href="https://www.linkedin.com/pulse/how-use-micro-actions-change-your-behavior-behavioralchangegroup" target="_blank" rel="noreferrer noopener">sometimes called microactions</a>, often help to support those larger actions that we all have in life. Whether we're looking to start a business, go back to school or save to buy a house, these microactions help to break down bigger goals that can often be overwhelming on their own.&nbsp;



Think of the last time you had a big shift or action you wanted to take. Did you feel stuck in place because of how large and looming it felt? You’re definitely not alone in feeling this way. But by taking smaller actions that help support your ultimate goal, you’re harnessing the power of momentum to your benefit.



Each step you take, every hour you invest in your life, contributes to building up that momentum, setting you up for progress and propelling you forward toward your goals.



<h2 class="wp-block-heading" id="h-three-ways-to-help-build-your-momentum">Three ways to help build your momentum</h2>



Now that we’ve talked a little about the actual power of momentum, I want you to remember the importance of focusing on areas that align with your values and aspirations, because that’s where your investment of time, energy and resources will yield the most satisfaction and progress.&nbsp;







<a href="https://successcom.wpenginepowered.com/importance-of-patience/">Building momentum takes patience</a>. Sometimes it takes time to see the tangible results of your labor, but rest assured that every effort, including your labor, is a piece of the puzzle. Even if its impact isn’t immediately apparent, it’s still contributing to your overall progress forward.



With that in mind, let’s discuss three ways you can start building momentum. These strategies will help you in your <a href="https://successcom.wpenginepowered.com/why-is-goal-setting-important/">goal setting</a> and your efforts to achieve those goals, personally and professionally.&nbsp;



<h3 class="wp-block-heading" id="h-determine-where-you-re-going">Determine where you’re going</h3>



Similar to the concept of this before that, in which you focus on achieving smaller, preliminary conditions to prepare for a larger goal, taking the time to determine where you’re going and where you’d like to be can help set the foundation on which to start building your momentum.



Take time to brainstorm where you see yourself in the future—be that a day, a week, a year or even a decade from now. Write down these thoughts about where you see yourself in a journal or talk about them out loud, whatever works best for you. Having a general idea of where you’re going and what steps you need to take to get there will help establish a strong foundation for momentum.



<h3 class="wp-block-heading" id="h-start-small-to-build-the-power-of-momentum">Start small to build the power of momentum</h3>



Remember, taking smaller actions to <a href="https://successcom.wpenginepowered.com/how-to-set-goals/">help break down bigger goals</a> can make them less overwhelming. I want you to take that idea to heart as you begin to build your momentum. Starting small makes it so much easier to build momentum, especially when you have large goals that can benefit from being broken down into more manageable actions.



Start by breaking down big goals into smaller actions. For example, say you want to start saving for an upcoming vacation. You can break this large goal down into a few different actions, like figuring out what your budget is and how much money you need to set aside each month, devising a saving plan that works with your finances and scheduling the desired amount to be taken out of your account accordingly.



It’s all about looking at the bigger picture and determining what smaller steps will help you achieve those large goals.



<h3 class="wp-block-heading" id="h-track-your-progress">Track your progress</h3>



Life gets busy, making it all too easy to lose track of where our personal and professional goals are. This can make building momentum even more challenging, especially if we can’t remember what we’ve completed and how far along we are in reaching our desired goals.



This is where steadily tracking your progress can help. Determine a tracking process that feels manageable and works for you. You can write out completed tasks or compile a checklist in your weekly planner, use a whiteboard next to your desk or even set up a quick phone call with a friend at the end of each week to discuss what you’ve each done to work toward your goals—think of that call as having an accountability buddy!



You can think of these strategies like a series of dominoes. And much like a series of dominoes, each action you take triggers a chain reaction of progress. Each effort builds upon the last, creating a force that continues to push you forward.



So now, I challenge you to focus on building and harnessing the power of momentum. Consider where you can best invest your time, your energy and your resources. How can each action, each investment, contribute to your overall momentum?



Remember, each small step you take in your journey isn’t solitary; they’re all a part of your larger journey, contributing to the forceful momentum moving you toward your goals. Take care, stay committed and let’s keep moving forward together.



Photo by ©Mike D’Avello.

The power of momentum can’t be understated. Discover how you can build and harness momentum in your personal and professional growth.

The power of momentum can’t be understated. Let’s take a closer look at exactly how you can start building momentum in your personal and professional lives. | SUCCESS

Harnessing the Power of Momentum to Achieve Your Goals

Harnessing the Power of Momentum to Achieve Your Goals | SUCCESS

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There are so many different topics we can talk about when it comes to your personal and professional growth—all topics that are truly inspiring to me. But there’s one in particular that I want to look at closer, a virtue that’s so often overlooked, even though it is crucial for growth and harmony. This virtue especially challenges those of us driver high-D personalities!



That virtue is patience. And much like a plant, which cannot grow from a seedling to a tree overnight, our personal and professional growth also takes time.&nbsp;



And in our fast-paced, instant gratification world, we want quick, almost immediate, results. This notion is reflected all around us, from Amazon’s lasting impact on the world with its two-day shipping to the lightning pace that social media feeds update with news, photos and information. We want to rush through life, chasing that next big goal or the next milestone.



But growth isn’t a race. And just like a plant, we need time to nurture and develop our skills, to really deepen our understanding of ourselves and the world around us. This is how we’ll really blossom. The importance of patience, especially when we’re investing in our personal and professional growth, can’t be understated. 



<iframe width="560" height="315" src="https://www.youtube.com/embed/GW_1-aBVDpA?si=XPHUoMLdX9CtL9br" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe>



<h2 class="wp-block-heading" id="h-what-is-patience">What is patience?</h2>



Patience might not be something that you’ve thought about much recently. It’s something we were all taught as kids, and it’s a virtue that’s surely popped up at work and in your adult life—whether you’ve had to be patient while working on a big project with others or even just practicing it in the lead up to a fun event you’ve been anticipating. When you think of patience in your daily life, you most likely think of being patient as having to wait for something.&nbsp;



But patience isn’t just merely about waiting. It’s about maintaining a positive attitude while waiting, and I’ll be the first to admit that is not easy. It’s about embracing the journey and recognizing that each step we take, no matter how small, is bringing us closer to our goals.



Embracing patience, especially as a skill we can learn and cultivate, can really take us far. If we can acknowledge that it’s not just about the outcome, but it is truly the process that shapes us, that teaches us resilience, humility and perseverance; patience can be quite the game-changer.



<h2 class="wp-block-heading" id="h-the-importance-of-patience-in-your-life">The importance of patience in your life</h2>



It can be easy to write patience off as being not very important in the grand scheme of things. But patience is something that can be applied across your life, from your personal life and relationships to your professional life and career goals. Whether you’re dealing with a challenge at work that will take a period of time to resolve or you’re just waiting in a long line at the store, patience will help you negotiate tough situations, handle stress better and practice good judgment.&nbsp;



We rarely go a day without some kind of situation that can leave us feeling stressed, wishing that things would go quicker or more smoothly. That is why we have to understand the importance of patience. Maintaining a positive attitude while we’re waiting for a situation to improve or wrap up can help keep us from giving in to negative emotions such as irritation, feeling overwhelmed, and even being harsh or rude to those around us.



While it’s not always easy to practice patience, especially when we’re feeling stressed, it really does give us the space we need to handle personal and professional situations that much better. Patience lets you face people, situations and more with empathy, calmness and the ability to think reasonably.



I encourage you to embrace patience. I know, I know—it’s a lot. But when you feel the rush of urgency, the frustration of slow progress, take a deep breath and remind yourself that you are growing, you are evolving. That takes time.



<h2 class="wp-block-heading" id="h-how-to-cultivate-patience-nbsp">How to cultivate patience&nbsp;</h2>



Just like a plant that is sprouting, you are on a journey of growth. Every stage of that journey, even the waiting, is valuable. And when it comes to the importance of patience on your journey, I want you to embrace the process of cultivating your patience. It’s a skill just like any other, and you can work on developing it over time. In fact, a <a href="https://files.eric.ed.gov/fulltext/EJ1310654.pdf" target="_blank" rel="noreferrer noopener">2021 study from Selcuk University in Turkey</a> found that “patience training” can lead to positive, effective results.



So, how can you start cultivating your own patience?



<h3 class="wp-block-heading" id="h-practice-being-patient-with-small-moments">Practice being patient with small moments</h3>



Patience is a skill, which means you need to practice to get better at it. Start by finding small moments to practice patience throughout your week. The next time you catch yourself growing annoyed at having to wait in line, because a co-worker’s response is slow or you’re stuck in traffic, seize the moment. 



Practice your patience by taking a deep breath and letting go of the frustration.



<h3 class="wp-block-heading" id="h-take-a-break">Take a break</h3>



If you find yourself growing impatient, sometimes taking a quick break is the best solution. By stepping back from a situation, you’re providing yourself space to decompress, gather your thoughts and give your brain a breather. Breaks have been proven to be essential for <a href="https://www.psychologytoday.com/us/blog/changepower/201704/how-do-work-breaks-help-your-brain-5-surprising-answers" target="_blank" rel="noreferrer noopener">helping to restore motivation and prevent decision fatigue</a>.



Some easy ways to take a break include:



<ul>
<li>Taking a walk</li>



<li>Stretching</li>



<li>Spending time outside</li>



<li>Hanging out with a friend</li>



<li>Taking a tech break</li>



<li><a href="https://successcom.wpenginepowered.com/how-long-should-you-meditate/">Meditating</a></li>
</ul>



<h3 class="wp-block-heading" id="h-practice-mindfulness">Practice mindfulness</h3>



Mindfulness plays a big part in cultivating patience. Practicing mindfulness is all about being fully present and aware of where you are and what you’re doing, which naturally ties into strengthening your patience! You can easily <a href="https://successcom.wpenginepowered.com/5-ways-to-put-mindfulness-to-work-in-your-life/">incorporate mindfulness into your daily life</a> by using short breathing exercises to center yourself and taking time to check in on yourself and how you’re feeling throughout the day.



<h3 class="wp-block-heading" id="h-be-kind-to-yourself">Be kind to yourself</h3>



When you’re working at developing a skill like patience, you’ll want to treat yourself with kindness. Skills won’t magically grow to perfection overnight, as much as we’d like them to. We can easily become frustrated if our progress isn’t going at the rate we want to see. Feeling irritated or impatient is totally natural, but it’s important to treat yourself with grace as you continue to work at developing your patience.



Take your time and embrace the process of cultivating patience. Remember, the most beautiful flowers don’t bloom overnight. They require patience just like you.



Photo by ©Mike D’Avello

The importance of patience is often overlooked when it comes to personal and professional development, but it’s critical. Learn more.

The importance of patience is often overlooked when it comes to personal and professional development, but it’s critically important. Learn more in our latest. | SUCCESS

The Importance of Patience in Personal and Professional Growth

The Importance of Patience in Personal and Professional Growth | SUCCESS

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women success

women success Archives

women success Archives | SUCCESS

In preparing for this “<a href="https://woi.success.com/success-magazine/" target="_blank" rel="noreferrer noopener">Women of Influence” issue</a>, I took a moment to celebrate and reflect on my journey as a <a href="https://successcom.wpenginepowered.com/this-is-what-championing-women-in-the-workplace-looks-like-to-me/">woman in leadership</a>. I am incredibly proud of my current position, working with extraordinarily talented female leaders, continuously learning from the inspiring women around me and having the privilege of raising two strong, beautiful young women.



So, what has been my path to this point? It has been a fascinating journey, filled with valuable lessons. Reflecting on this journey evokes a mix of deep appreciation and intense emotion.



Growing up, my aspiration was to be a transformational leader who positively impacted others. I aimed to add value, connect, serve and earn a place at the table with other leaders and decision-makers. My mission was clear, but the road ahead presented&nbsp; unexpected challenges. I have regrets about certain decisions and moments when I didn’t stand up firmly for my beliefs. There were times when I felt compelled to blend in as “one of the guys,” overlooking issues and enduring with the hope that, one day, <a href="https://successcom.wpenginepowered.com/women-thrive-at-work/">the landscape for women leaders would improve</a>.



My leadership journey has been challenging, but I know my experiences are not unique. The collective experiences of women leaders have shaped the world in which my daughters are growing up, and for that, I am profoundly grateful.



Today, I encourage others to embrace the superpowers of authenticity, vulnerability and storytelling. I emphasize the importance of empathy and community, standing up for one’s beliefs and the significance of being a positive role model.



The woman I’ve nominated for <a href="https://woi.success.com/" target="_blank" rel="noreferrer noopener">SUCCESS® Women of Influence</a> is my 91-year-old grammy, Sondra Thompson. Raised during the Great Depression, her family instilled in her unwavering values, a strong work ethic, deep faith, a commitment to community and the expectation to be a good role model. Time and again, she has demonstrated the importance of doing the right thing and difficult things, and that limiting beliefs and silence have no place in leadership. My grammy set the standards that her children taught their children, and that I am teaching mine. She has inspired us to aim for greatness and embrace the incredible power of being a woman.



This article originally appeared in the <a href="https://store.success.com/by-media/success-magazine-mar-apr-2024-jewel.html" target="_blank" rel="noreferrer noopener">March/April 2024</a> issue of SUCCESS magazine.

Amy Somerville, CEO of SUCCESS Enterprises, reflects on her journey as a woman in leadership and how she's inspiring women leaders.

Amy Somerville, CEO of SUCCESS Enterprises, reflects on her journey as a woman in leadership and how she's inspiring women leaders. | SUCCESS

From Our CEO: Inspiring a New Generation of Female Leaders

From Our CEO: Inspiring a New Generation of Female Leaders | SUCCESS

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Amy Somerville harnessing the power of her fear

I truly believe that when we engage with topics like the one I'm going to address and tackle here, we enrich not just our own lives, but also those we touch directly or indirectly, whether that’s in our personal lives or in our work lives.



Today, I am going to explore an emotion that we all experience—one very few of us harness effectively. It’s something that can be both debilitating and powerful. That emotion is fear.



<h2 class="wp-block-heading" id="h-an-emotion-we-all-experience">An emotion we all experience</h2>



Fear is something that has traditionally been viewed as an adversary, something to avoid, something that holds us back. It’s an emotion that immediately lets us know when some type of danger is around, whether that danger is physical and near us or more psychological in nature. Fear has the power to be a truly immobilizing emotion, often leaving us anxious and unsure in the short term.



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https://www.youtube.com/watch?v=rXXZGPd57AQ
</div></figure>



Fear often gives us a “fight or flight” response where we become alarmed. We have to make the decision to either stay and face the danger or choose to flee away from the stressor. As a primal emotion, fear can cause your body to prepare itself for whatever action you choose—be that staying or fleeing. You’ll be performing under pressure no matter what, and fear is the go-to emotion in times of pressure.



But what if I told you that fear, when understood and harnessed correctly, could be one of your greatest motivators? Let’s unpack that for a moment, shall we?



Imagine that you’re at the edge of a cliff and your goal is on the other side. Fear might keep you from taking that first leap. You may be too frightened to even think about stepping a toe off that cliff and find yourself frozen to the spot.&nbsp;



But that fear is the same fear that also helps to heighten your senses. It <a href="https://www.smithsonianmag.com/science-nature/what-happens-brain-feel-fear-180966992/" target="_blank" rel="noreferrer noopener">focuses your mind</a> and gives you a rush of adrenaline preparing you for whatever your next action is.&nbsp;



So, here is the key: Fear is not the problem.



<h2 class="wp-block-heading" id="h-unpacking-fear-itself">Unpacking fear itself</h2>



Fear is a natural response, it’s an instinct designed to protect us. It is a response and an emotion we all feel that’s been key to our survival! It can be a strong emotion that prompts visceral, instinctive reactions.&nbsp;



But the real problem lies in our reaction or our response to our own fear. Often, we let fear control us. Sometimes fear even dictates our decisions or limits our potential. But I think it’s time we shift that narrative, don’t you? Instead of seeing fear as a wall, let’s look at it as a signal or an indicator that we’re about to embark on something magical, something great, something that matters and something that will have an impact on others in a positive way.



<h2 class="wp-block-heading" id="h-the-real-power-of-fear">The real power of fear</h2>



I’ve done a lot of public speaking in my career. And yet, if I’m being completely vulnerable, it is still one of my greatest fears. We all have fears that feel like <a href="https://successcom.wpenginepowered.com/the-art-of-problem-solving-4-creative-strategies-to-tackle-your-biggest-obstacles/">massive obstacles we might not ever get over</a>. My fear of public speaking used to be debilitating for me. But I look at that fear differently today.



I was lucky enough to have a mentor, someone who is arguably one of the best public speakers in the industry, in the world. He watched me panic before going on stage in front of 7,000 people. When I caught him looking at me, I apologized. I was so embarrassed for him to see me behaving like that.&nbsp;







But he gave me some of the best advice around fear that I could have ever received. He told me:&nbsp;



“Amy, don’t apologize. Your panic before going on stage says that you care about your audience. I don’t worry about you being nervous before speaking. That fear is passion to connect and determination to deliver value. If you ever don’t feel a bit nervous or a level of fear before delivering to an audience, that’s when you should worry. That’s when I would worry. That’s when you should quit. That’s an indication that your passion is gone.”



I think about that advice before every public speaking engagement or gig I have. I acknowledge that my fear is happening. I understand it better now, including why it’s happening and how I can use it as a motivator.&nbsp;



<h2 class="wp-block-heading" id="h-3-steps-to-harnessing-the-power-of-fear-as-a-motivator">3 steps to harnessing the power of fear as a motivator</h2>



Acknowledging fear itself can seem scary. But acknowledgment of fear can do two things: help to dispel the fear and help to harness the fear.



The advice my mentor gave to me is the advice that I extend to you on how to harness fear.



<ol>
<li>Acknowledge the fear. You might be afraid of failure, rejection or of the unknown. And that’s okay. Admitting that you’re scared isn’t a sign of weakness. It is recognition of your humanity. In a <a href="https://pubmed.ncbi.nlm.nih.gov/22902568/" target="_blank" rel="noreferrer noopener">2012 study from a team of UCLA psychologists</a> even found that verbally acknowledging fear can help us regulate the feeling.</li>



<li>Understand your fear. What are you really afraid of? Dig deep into your fear. Understanding your fear will help you develop strategies to confront it. You might realize that the thing you’re fearful of isn’t as daunting as you initially thought or that you’re more capable of overcoming it than you originally gave yourself credit for.&nbsp;</li>



<li>Use fear as a stepping stone, not as a stumbling block. Let your fear, whatever it may be for, remind you that you’re on the edge of something significant. Instead of running away, use that fear to motivate you and propel you forward.</li>
</ol>



With those steps in mind, the next time you feel fear creeping in, take a minute to pause. Pausing <a href="https://www.psychologytoday.com/us/blog/how-to-do-life/202202/the-power-of-a-pause" target="_blank" rel="noreferrer noopener">gives you extra time to step back</a> and listen to and understand the fear. Use that understanding of your fear to fuel your journey toward success.



Remember, fear isn’t the enemy. It’s a compass showing us what matters and pushing us to grow. You can use the power of fear as a stepping stone toward your goals and personal achievements. You are stronger than your fears, no matter what they may be.&nbsp;



Photo by ©Mike D’Avello.

Looking for ways to get over your fears and harness their power to motivate you? Read SUCCESS® CEO Amy Somerville's tips to learn how.

Looking for ways to get over your fears and instead, harness their power to motivate you? Our CEO, Amy Somerville, has some tips. Read more to learn how. | SUCCESS

Effectively Harnessing the Power of Fear

The Power of Fear: How to Harness It Effectively | SUCCESS

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Future of Work

Future of Work Archives

Future of Work | SUCCESS | What Achievers Read

As a leader in the media space, I felt the power of AI in leadership the first time I used <a href="https://chat.openai.com/auth/login" target="_blank" rel="noreferrer noopener">ChatGPT</a> back in March 2023. I could immediately see the impact and efficiencies for magazines, media, marketing and coaching. The streamlining of ideas, the reduction of research time and the opportunities to provide more access to more people interested in professional development and personal coaching all had me pumped! I was driven by the limitless possibilities and couldn’t wait to brainstorm more ways to <a href="https://successcom.wpenginepowered.com/how-to-use-chatgpt-for-business/">utilize this app</a> with other leaders, team members, family members and friends.



However, looking back, I understand that my eagerness to bring this new technology into the workplace and my social circles may have overwhelmed others at the time. I can also see how my excitement may have even clouded my empathy around its capabilities. So, I decided to take a step back for a moment and reflect as this is all new.



As AI has become a more prominent player in the business sphere, I find myself facing both exciting opportunities and new challenges in leadership. After all, AI is not just a new trinket, tool or gadget. It is a new way of approaching life and business and should be treated thoughtfully, intentionally and strategically.







<h2 class="wp-block-heading" id="h-some-questions-about-ai-and-leadership-come-to-mind">Some questions about AI and leadership come to mind</h2>



The opportunities for innovation and growth are certainly exciting to explore. However, change of this magnitude and pace can create uncertainty, evoke fear of the unknown and can trigger organizational confidence issues: “Am I going to be <a href="https://successcom.wpenginepowered.com/is-chatgpt-ethical/">replaced by AI</a>?”



While this concern response is not anything new in the technology age, the exponential evolution of AI paves the way for increased anxiety.



How do you successfully integrate AI into your team culture, mission, vision and values? How do you consistently innovate and lean into technology while reinforcing the value of the human skill set? I believe the answer is in maintaining a collaborative spirit by following these steps.



<h2 class="wp-block-heading" id="h-5-steps-to-integrate-ai-in-leadership">5 Steps to Integrate AI in Leadership</h2>



<ol class="wp-block-list">
<li>Emphasize the role of <a href="https://successcom.wpenginepowered.com/our-ai-coworkers/">AI as a collective partner</a> that enhances the team’s efforts.</li>



<li>Encourage teams to leverage the strengths of AI to foster efficiencies and increased productivity.</li>



<li>Invite teams to explore AI and other technologies weekly and share open feedback about their experiences.</li>



<li>Create <a href="https://www.unesco.org/en/artificial-intelligence/recommendation-ethics" target="_blank" rel="noreferrer noopener">guidelines for AI</a> that support your team’s culture, mission, vision and values.</li>



<li>Facilitate brainstorming sessions about potential AI innovation.</li>
</ol>



In my opinion, the only way to stay ahead in the technological race is to grow and evolve with the times—and provide confidence to your team by reminding them how valuable their critical thinking and problem-solving skills are to the growth and innovation of the organization. And lastly, paint the picture of a future consumed with collaborative efforts between team members and AI.



This positive mindset and forward-thinking approach will eventually lead to exponential success.



This article originally appeared in the January/February issue of SUCCESS magazine. Photo courtesy of ©Mike D’Avello.

Artificial intelligence is a new way of approaching business, especially when it comes to AI and leadership. Here’s what you need to know.

Artificial intelligence is a new way of approaching business, especially when it comes to AI and leadership. Here’s what you need to know. | SUCCESS

5 Steps to Successfully Integrate AI Into Your Company as a Leader

5 Steps to Successfully Integrate AI as a Leader | SUCCESS

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It’s a journey of introspection, self-awareness and curiosity.



In the pursuit of business success, it can be easy to get caught up in the numbers game and overlook something really important—such as <a href="https://successcom.wpenginepowered.com/go-straight-for-the-joy-and-follow-your-purpose/">your purpose</a>. Far from being a trendy buzzword or a lofty concept, purpose is your secret weapon for achieving long-lasting success. As a result, it’s important to look at the power of purpose from three angles:



<ol>
<li>The leader’s view</li>



<li>The team’s perspective&nbsp;</li>



<li>The customer’s experience</li>
</ol>



<h2 class="wp-block-heading" id="h-defining-your-purpose-as-a-leader">Defining your purpose as a leader</h2>



Think of purpose as your personal GPS in the world of leadership. It guides you through tough decisions and unexpected bumps in the road, inspiring you to go beyond the ordinary. It’s not just about hitting targets or boosting the bottom line but about <a href="https://successcom.wpenginepowered.com/what-is-my-purpose-in-life/">seeing the bigger picture</a> and your work’s impact on your team, your customers and even the world.



When <a href="https://successcom.wpenginepowered.com/emotional-intelligence-in-leadership/">leaders are genuine, self-aware</a> and open about their purpose, they build a solid trust bridge with their teams. This trust opens up conversations, encourages new ideas and creates a culture where everyone feels empowered.&nbsp;



People don’t just want to understand your purpose; they want to be part of it and contribute proactively and passionately. This sense of ownership and commitment can supercharge productivity, spark innovation and take team performance to new heights.



<h2 class="wp-block-heading" id="h-the-importance-of-purpose-in-business">The importance of purpose in business</h2>



When your team is buzzing with purpose, your customers can feel it. Purpose is the invisible thread that ties customers to companies. In a world full of choices, it can be the deciding factor that attracts and keeps customers.&nbsp;



We’ve all had the unfortunate customer experience of feeling like just another number at some point, right? We understand that businesses need to make profits, but we also crave a connection that goes beyond the transaction. We want to feel aligned with a purpose—not just a profit margin.



Balancing profit and purpose can feel like walking a tightrope. There will be times when you’ll need to lean more toward one side. But ask any leader of a successful, resilient business, and they’ll tell you: You can’t have one without the other.



<h2 class="wp-block-heading" id="h-how-to-find-your-purpose">How to find your purpose</h2>



How do you discover your purpose? It’s a journey of self-discovery! It calls for introspection, <a href="https://successcom.wpenginepowered.com/how-a-swot-analysis-can-help-you-gain-self-awareness/">self-awareness</a> and a curiosity to delve into your passions and values. Here are some steps to help you kick-start the process:



<h3 class="wp-block-heading" id="h-1-take-some-time-for-self-reflection-nbsp">1. Take some time for self-reflection.&nbsp;</h3>



Ask yourself: What activities get me fired up? What are my strengths? What values guide my choices? Which issues do I feel strongly about? What changes do I want to bring about in the world?



<h3 class="wp-block-heading" id="h-2-picture-your-ideal-future-nbsp">2. Picture your ideal future.&nbsp;</h3>



In five or 10 years, what are you doing? Who are you with? How do you feel? What impact are you making?



<h3 class="wp-block-heading" id="h-3-solicit-honest-feedback-nbsp">3. Solicit honest feedback.&nbsp;</h3>



Visit with people who know you well—your family, friends, mentors or team members. <a href="https://hbr.org/2015/01/the-art-of-giving-and-receiving-advice" target="_blank" rel="noreferrer noopener">Ask them about your strengths</a>, your passions and the influence you have on others. They may see you differently than you see yourself.



Remember, finding your purpose is a journey. It’s a commitment that requires time and patience, but the impact, the rewards and the satisfaction are well worth it.



This article originally appeared in the&nbsp;Nov/Dec issue of SUCCESS magazine. Photo courtesy of ©Mike D’Avello.

Purpose-driven businesses stand apart, but how do you find your purpose as a leader and business owner? SUCCESS CEO Amy Somerville explains.

Purpose-driven businesses stand apart, but how do you find your purpose as a leader and business owner? SUCCESS CEO Amy Somerville explains. | SUCCESS

Unleash the Power of Finding Purpose: Every Good Leader’s Secret

Why Finding Your Purpose Is Important for Good Leadership | SUCCESS

headshot of SUCCESS CEO Amy Somerville for her letter on being a self-aware leader

Visionaries run fast. They have big dreams and big goals and assume that everyone is right there with them. And while qualities such as ambition, forthrightness and creativity are necessary for driving innovation, growth and action, they can also be a liability if not managed correctly.



Without self-awareness, ambitious leaders can inadvertently leave their teams behind. Their straightforwardness may come across as cold or impersonal, and their limitless creativity may seem chaotic or confusing. The potential is high for fast-driving leaders to cause undue stress and uncertainty within their teams.



<h2 class="wp-block-heading" id="h-self-awareness-can-influence-your-impact">Self-Awareness Can Influence Your Impact</h2>



I vividly remember the moment when this type of misinterpretation <a href="https://successcom.wpenginepowered.com/john-c-maxwell-4-steps-to-handling-criticism/">was brought to my attention</a>, and I will never forget it. Our team was in the midst of announcing a thrilling new initiative, and I was outlining the plan. One of my top team leaders looked at me and said, “Amy, you won’t present it like that, though, will you?” I was taken aback, not fully understanding what he meant. He explained, “You know people are scared of you, right?” I was completely surprised. I didn’t know that.



He went on to say that it came from a place of respect and admiration, but it was hard for people to understand how I ran at things so fast—and that, generally, my delivery made it seem like there was one way and it was my way.



I am not typically an emotional person, but I had a lot of feelings that day. I knew with absolute certainty that was not the kind of leader I wanted to be. It jump-started the kind of <a href="https://successcom.wpenginepowered.com/the-science-of-self-reflection/">ongoing self-reflection</a> that is still a major part of my life today.



What emerged from that self-reflection was a powerful mantra: My intent is not always my impact. And the reverse is also true: My impact is not always my intent.



Either way, <a href="https://www.betterup.com/blog/intent-vs-impact" target="_blank" rel="noreferrer noopener">I am responsible for both</a>.



<h2 class="wp-block-heading" id="h-3-strategies-to-become-a-more-self-aware-leader">3 Strategies to Become a More Self-Aware Leader</h2>



Along my journey to learn how to balance effective leadership with my own personality strengths, I have implemented a few simple strategies to become a more <a href="https://successcom.wpenginepowered.com/why-self-awareness-is-important-and-how-to-develop-it/">self-aware</a> leader.



<h3 class="wp-block-heading" id="h-1-pause-nbsp">1. Pause.&nbsp;</h3>



This may sound simple, but for us fast-paced, purpose-driven leaders who are eager to take action, it can be quite challenging. Before communicating, I pause and ask myself three questions:



<ul>
<li>What do I really think about this?</li>



<li>Is there any additional information I need before making a decision?</li>



<li>What is the most effective way I can respond?</li>
</ul>



<h3 class="wp-block-heading" id="h-2-communicate-with-the-audience-in-mind-nbsp">2. Communicate with the audience in mind.&nbsp;</h3>



I had an employee once come to me out of the blue and ask if I was upset with her. She explained, “Your last couple of emails to me have been curt, one-word answers.” I explained, “We are all really busy, and I felt that was all the answer you needed.” I drive super fast. I’m super focused. But what she needed was more thoughtful, caring, relational attention. That mattered to her, and it required a behavior change in me. I’ve learned to stop and really <a href="https://www.indeed.com/career-advice/career-development/self-awareness-in-leadership" target="_blank" rel="noreferrer noopener">consider the impact of my words and actions</a>.



<h3 class="wp-block-heading" id="h-3-learn-the-value-of-complementary-personalities-nbsp">3. Learn the value of complementary personalities.&nbsp;</h3>



Drivers are leaders in a lot of organizations. But those organizations are also filled with fantastic team players who bring beautiful complementary traits. Without them, we would be incomplete. It is my job to learn my people well, be aware of my patterns and focus my impact in a way that <a href="https://successcom.wpenginepowered.com/6-ways-leaders-can-make-a-positive-impact-in-the-workplace/">supports a positive culture</a>. I choose to facilitate an environment in which the charge is not to “follow me” but to “find yourself.” A culture of trust.



My job as a leader is not to insist on my own way but to get out of other people’s way, empowering them to do what they are best at and affirming them in their growth. That is only possible if I am willing to become a more self-aware leader, modeling the practices and servant attitude that I want to see lived out in every interaction and in every team throughout our company.



This article originally appeared in the September/October 2023 <a href="https://store.success.com/by-media/success-magazine-sept-oct-2023-kris-carr.html" target="_blank" rel="noreferrer noopener">issue of SUCCESS magazine</a>. Photo by ©Mike D’Avello.&nbsp;

Becoming a more self-aware leader can change your impact for the better. These three strategies will improve your communication and results.

Becoming a more self-aware leader can change your impact for the better. These three strategies will improve your communication and results. | SUCCESS

3 Strategies to Build Self-Awareness Into Your Approach as a Leader

3 Ways to Become a More Self-Aware Leader | SUCCESS

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