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Turkey Day Tradition

It's a tradition we all know. These are the numbers behind Macy's Thanksgiving Day Parade:


new balloons this year


reported cost of a new balloon


square feet in Macy’s Moonachie, N.J., Parade Studio,
where all balloons and floats are built


average cost of 30-second NBC spot during parade


cost per night of high-floor, parade-view room at
New York Hilton Midtown


cubic feet of helium to keep all balloons afloat


estimated retail cost per thousand cubic feet of helium


attendees last year


TV viewers


pounds of rubber produced for the war effort in 1942
when the parade was canceled and all balloons were
melted for scrap


sought by Kathleen Caronna in 1997 lawsuit after the Cat
in the Hat balloon knocked a lamppost on her head,
landing her in a month-long coma


pounds of two M&M balloons that careened through
Times Square in 2005

Supply of M&Ms two sisters reportedly received
after suffering minor injuries in the incident


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