strategy

6 Tips for Rapid Social Media Growth in 2022

6 Tips for Rapid Social Media Growth in 2022

By Lydia Sweatt / January 7, 2022 /

Social media is forging a new path in 2022. You could get by with overly-templated posts in the past, ignoring how people engage on different apps. Now we have spaces with a distinct culture: TikTok. Clubhouse. Whatever the metaverse promises to be. Now more than ever, you need a social media plan. With dozens of…

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Business Strategy: 6 Tenets of Building a Scalable Brand

Tackling Business Strategy: 6 Tenets of Building a Scalable Brand

By Bryan Lindenberger / October 19, 2021 /

Suppose you have successfully tripled revenues. And just when you need to focus on increased sales, supplies, shipping and more, you find yourself embroiled in brand revisions.

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3 Tips to Sell Like a Pro

3 Tips to Sell Like a Pro

By Rory Vaden / October 13, 2021 /

I was so fired up by this week’s conversation on SUCCESS Line. I talk to Mehdi, an ambitious young entrepreneur living in Iran. He has long dreamed of becoming an entrepreneur and recently quit his job in order to go all in on his new business. He has a business idea, and he has a…

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7 Types of Competitive Advantages and How to Develop Yours

7 Types of Competitive Advantages and How to Develop Yours

By Bryan Lindenberger / October 12, 2021 /

Study your product and the marketplace thoughtfully. Are there unaddressed audiences you could reach with simple tweaks to your product or how it is used?

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You Have a Responsibility to Market Your Small Business—Here’s How

You Have a Responsibility to Market Your Small Business—Here’s How

By Mike Michalowicz / October 4, 2021 /

Why is marketing a responsibility? Because your ideal customers need you. You understand their pain points, and you’ve built the solution.

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Do Competitive People Make More Money?

Do Competitive People Make More Money?

By Julien Saunders and Kiersten Saunders / September 20, 2021 /

We’re often told that only ruthless people are competitive, but having a competitive streak is not always a bad thing and can lead us to stay committed when the going gets tough.

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Build Relationships First: How to Sell on Social Media

Build Relationships First: How to Sell on Social Media

By Rory Vaden / September 8, 2021 /

If you’ve ever found social media a hard nut to crack, read on for the top three tips that are fundamental to the success of any entrepreneur or selling on social media. 

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How to Get Published: 3 Tips for Breaking into the World of Thought Leadership

How to Get Published: 3 Tips for Breaking into the World of Thought Leadership

By Rory Vaden / August 25, 2021 /

In this week’s episode of SUCCESS Line, you might hear a new brogue. I talk to Conor, an Irish entrepreneur with a Ph.D. in neuroscience and psychology. He has been releasing free content online by writing articles but is growing frustrated by his relatively low readership. He wants to develop a more consistent readership and…

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What Is Blue Ocean Strategy?

What Is Blue Ocean Strategy?

By Bryan Lindenberger / August 19, 2021 /

Blue Ocean Strategy requires more than rethinking your business strategy. It is a first principles reset of your entire approach to business and marketing.

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3 Secrets to Selling with Social Media

3 Secrets to Selling with Social Media

By Rory Vaden / August 18, 2021 /

We live in a world where our communities, and thus our potential customers, live perpetually at our fingertips. So how do we leverage that power and turn it into sales?

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