Start Small Win Big 2012: Your Wk 11 Action Plan

For Week 11 (April 2), read the April 2012 issue for Step 11: Identify Collaborators. Then check your inbox for the April 2 Start Small Win Big newsletter. This week’s assignment is about collaboration. Within your industry, who are potential promotional partners? Be creative, because it may not be obvious at first. Examples: A financial adviser partnering with a small upscale clothing boutique for its clients; a resume writer and image consultant partnering for a workshop; or a direct seller hosting a trunk show at a yoga studio to share the profits. Brainstorm three potential promotional partners and share them here. Ask for help if you need ideas! 

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Tory Johnson is CEO and founder of Spark & Hustle, a weekly contributor on ABC's Good Morning America and a contributing editor of SUCCESS magazine.

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