Peter Ross

Peter Ross co-founded SH Franchising with Tony Bonacuse after a successful and distinguished career in business and marketing that included positions with ADP, Ernst & Young and Intuit. Peter is the CEO for Senior Helpers and has led the organization to become a national leader in non-medical in-home care for seniors. He also serves as the president of the Home Care Association of America’s board of directors. He has devoted his career to helping in-home care excel and to improve service at all levels.

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Lydia Sweatt is the web producer for She recently earned a bachelor’s degree in journalism from the University of Texas at Arlington and is a Dallas native. She enjoys painting, a hefty taco and discovering new music.

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