Welcome back to the Hustle From Home podcast! In this fourth episode, our hosts, Josh Ellis and Amy Anderson, talk to Brandon C. White. Brandon is a serial entrepreneur with an MBA and masters in psychology. His first business venture was taking a passion for fishing and turning it into an online business. His story is full of lessons on seeing a need in the market, pivoting to world changes, and capitalizing on momentum.
In today’s episode, we’re talking about getting started—turning your idea into a profitable business. Brandon joins us to talk about his experience and teach us how to validate a business idea and make it a full-fledged product or service.
“I think too often people believe that it’s just the idea and marketing that create customers,” Brandon says, “but at the end of the day … all you have to do is solve a problem for someone.”
A few things you’ll hear in this episode are:
- How to validate your business idea
- The biggest mistake people make when going to market
- Milestones that are essential early on in a business
- How to get that first client
Don’t forget to check out the Resources column to get the links and tools we discuss in this episode.
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