How to Become the Greatest

UPDATED: May 22, 2023
PUBLISHED: October 27, 2017
personal development

“I’m not a born entrepreneur. By nature, I am insanely lazy.” You think he’s kidding, but he’s not. Tom Bilyeu says all the things he’s accomplished in life—like going from broke to building a billion-dollar business—are because he finally got so fed up that he realized he had to do something different. He had to change his mindset.

“No matter what you’re trying to accomplish in life, it comes down to your ability to manage your own brain chemistry,” he tells the audience at SUCCESS Live Long Beach. He explains how humans are the ultimate adaptation machine because of something called epigenetics: “It’s how you respond to your environment. It’s what makes humans so great. We have this massive ability to change.”

Bilyeu says that to become the greatest of all time in your field, you have two jobs: 1) develop your mindset, and 2) decide that you can get good at anything.


“If you want to be successful, you’re going to have to accept that your beliefs are decisions. You’re deciding to believe that negative thing. You’re deciding to discount positive things. That’s a decision. So you can decide that you can get good at anything, or you can say no, there are limits.” —Tom Bilyeu

Related: 3 Mental Upgrades That Will Propel You to Achievement

Explore more SUCCESS Talks videos by topic on SUCCESS magazine”s YouTube Channel, featuring thought-leaders, authors, entrepreneurs and respected researchers in the fields of human psychology, brain health, relationships and more, who share the tried-and-true tenets of human achievement and success. 

Running time: 32:06

Filmed September 2017 at SUCCESS Live in Long Beach

Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition—a unicorn startup valued at over $1 billion—and the co-founder and host of Impact Theory. Tom’s mission is the creation of empowering media-based IP and the acceleration of mission-based businesses. Personally driven to help people develop the skills they will need to improve themselves and the world, Tom is intent to use commerce to address the dual pandemics of physical and mental malnourishment.

Tom regularly inspires audiences of entrepreneurs, change makers and thought leaders at some of the most prestigious conferences and seminars around the world, including Abundance 360, A-fest and Freedom Fast Lane. Tom has also been a guest on The Tony Robbins podcast and The School of Greatness podcast and has been featured in Forbes, Inc., SUCCESS and The Huffington Post. Tom is currently on the Innovation Board of the XPRIZE Foundation.