Marketing

Once Upon a Time in Marketing: The Power of Storytelling

Once Upon a Time in Marketing: The Power of Storytelling

By Emma Johnson / November 25, 2022 /

“There is a reason humans are so fascinated with stories,” says Nancy Duarte. “People are interested in transformation, and in a well-told story; they see themselves in that story.”

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The 3-Sentence Email Guaranteed to Get a Response

The 3-Sentence Email Guaranteed to Get a Response

By Mike Loomis / November 1, 2022 /

You have one chance to make a connection, and this chance lasts about 10 seconds.

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The '118': The Modern Elevator Pitch

The ‘118’: The Modern Elevator Pitch

By SUCCESS Staff / October 31, 2022 /

Knowing how to deliver your company’s message and value quickly is essential.

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4 Keys to Authentic Selling

4 Keys to Authentic Selling, According to Negotiating Expert Roger Dawson

By Roger Dawson / October 28, 2022 /

If you truly believe in your product, you won’t need superficial excitement to motivate you.

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