Buying Back Your Time with Dan Martell

UPDATED: May 9, 2024
PUBLISHED: February 10, 2023
Buying Back Your Time with Dan Martell

Dan Martell, entrepreneur and highly-rated business coach, wants you to build your empire by getting unstuck, reclaiming your freedom and buying back your time. He believes that as your business grows, so should your life. 

Today, he talks with Brilliant Thoughts host Tristan Ahumada about filling up your calendar with only things that add energy to your life and make you income. He explains the buyback loop: a process that includes auditing your calendar and transferring low-value and energy-sucking tasks to another person, then filling that newfound time with more upper-level activities. 

The perfect week should be one that is designed in a rhythm that works for you, which allows you to approach certain types of work energetically. Martell marks each calendar event in green for energy-giving or red for energy-sucking. He then puts a dollar sign to signify how expensive it is to pay someone else to do that task. 

Martell also talks about transactional management versus transformational leadership—building the people that build the business. 

Dan Martell is the author of Buy Back Your Time. Learn more about him at, follow him on Instagram and Facebook at @danmartell, and YouTube and TikTok @danvmartell.

Brilliant Thoughts with Tristan Ahumada is no longer releasing new episodes on the SUCCESS Podcast Network, but you can still listen to the full conversation below.

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Tristan Ahumada is the People Editor for SUCCESS, operates Lab Coat Agents as its CEO, consults Fortune 500 companies, runs a successful Real Estate team in California, expansion teams in the U.S. (in different brokerages), owner in one Brokerage, currently sits on different boards for tech companies, and is also an international speaker. His love for technology and systems pushes him to test and use the latest products for growth for all businesses around the world including Real Estate Agents/Brokers. Tristan is from Southern California where he currently lives with his wife and two kids.