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Jim Cathcart

Jim Cathcart is a professional speaker and founder of the Cathcart Institute Inc. His top-selling books include Relationship Selling and The Acorn Principle.


More Articles

1-on-1: Setting and Completing Your Goals

Sure-Fire Strategies from the Experts

Monogamy in Sales

Why people like doing business with people they have relationships with.

Up-Selling vs. Up-Serving

It's time to change your thinking