The April 2012 issue celebrates “Comebacks,” including a cover feature on actor Rob Lowe, who has always worked outside his comfort zone and believes everyone should. The star reflects on his career ups and downs, how he makes choices and the blessings of family.
Our “Bouncing Back” feature shows how you can teach yourself to be more resilient, even through the toughest times. People who have experienced myriad tragedies talk about how they have survived and now thrive! General Motors, Starbucks and Whole Food Market recently conquered their financial crises. Learn how they battled back by expanding their markets, promoting their products, improving leadership and cutting costs.
The issue also includes a profile of actress Blythe Danner, who never set out to have “an illustrious career.” Family was always her priority—and she considers herself lucky to have both. Small-business expert Tory Johnson wraps up our “Start Small, Win Big Challenge” to help you boost your business in three months. Read an inspiring profile of retired NFL star Warrick Dunn, who came face to face with his mother’s murderer and saw something unexpected (and amazing) happen.
Plus, find out from best-selling author Jason Dorsey what makes the iGen generation (born after 1995) tick—and how to use the information to benefit your business. Modern marketer Jeffrey Hayzlett tells you how to make a client sit up and take notice in 118 seconds or less, and the chief creative officer of DreamWorks Animation reveals the secrets to the company’s innovative culture. And much more!
On the SUCCESS CD inserted in each magazine, we asked three people who have felt the sting of defeat and the victory of comeback to share their insights. Darren Hardy interviews Jeff Hayzlett, the former chief marketing officer of Kodak. He's a serial entrepreneur and a best-selling author of Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits. So far Tory Johnson has given you eight great steps to winning big in your business. She’s back this month to share the final four steps and help you finish strong! And this is the conversation with John C. Maxwell we have all been waiting for. Maxwell reveals the final level of leadership from his book, The 5 Levels of Leadership. Listen in to discover how you can be a leader’s leader.