Tory Johnson

Barbara Corcoran tells how she sizes up people and situations, a potent skill that helps her in life and as one of the venture capitalists on TV's Shark Tank.

We tell you how to improve the value (and perceived value) of your product or service.

Use Pinterest to promote your products and to put your audience's comments to work as a focus group.

Put on your publicist hat (it's easy!) and grow your customer base.

You must trumpet your capabilities and accomplishments to succeed in a highly competitive field.

You can raise prices without scaring off existing clients. The key is adding value.

Learn everything you need to know about how to price your product or service (including when to discount), in this exclusive excerpt from the terrific new book Spark & Hustle: Launch and Grow Your Small Business Now.

Business owners who are flying solo can use our five practical tactics to survive.