Articles by Emma Johnson

Reach your core customers with these tips for backyard branding.

Create a culture of personal growth with tips from businesspeople who have done it.

Fire up your sales team with these tips from the pros.

Microsoft's Jenni Flinders' focus on learning contributed to career longevity - and proves that you can exude confidence while remaining teachable.

Build your brand with Facebook using these strategies from experts and business owners.

Get past the gatekeeper to reach the decision-maker with these tips from sales experts and pros.

How Ben Fischman created a revolution of e-commerce flash sale sites

White Castle's David Rife worked his way up from the counter to the corner office. Read how he developed an employee-centric philosophy along the way.

Online travel veteran Barney Harford takes the helm at Orbitz to "transform the way the world travels." Find out how he's infusing his passion into the corporate structure to reach his goals.

What makes for a winning and enduring brand? What traits do the top brands share? What’s your brand and how do you develop it?