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Articles by Emma Johnson
Find ways to market to your core customer—the local community.
September 12, 2011
Reach your core customers with these tips for backyard branding.Read More
Helping employees lead more fulfilled lives is good for business.
August 8, 2011
Create a culture of personal growth with tips from businesspeople who have done it.Read More
Get creative with contests, commissions and bonuses to inspire your team.
July 5, 2011
Fire up your sales team with these tips from the pros.Read More
Microsoft's Jenni Flinders' focus on learning has contributed to career longevity.
June 11, 2011
Microsoft's Jenni Flinders' focus on learning contributed to career longevity - and proves that you can exude confidence while remaining teachable.Read More
The Link Between Wall Posts and Product Loyalty
June 9, 2011
Build your brand with Facebook using these strategies from experts and business owners.Read More
Sales Insiders' Tips on Getting Through to the Decision-Maker
May 25, 2011
Get past the gatekeeper to reach the decision-maker with these tips from sales experts and pros.Read More
How the trendsetter created a revolution of e-commerce flash sale sites
January 3, 2011
How Ben Fischman created a revolution of e-commerce flash sale sitesRead More
White Castle's David Rife is intent on having happy employees. That's been good for customers--and good for business.
October 12, 2010
White Castle's David Rife worked his way up from the counter to the corner office. Read how he developed an employee-centric philosophy along the way.Read More
After lifting Microsoft's Expedia off the ground, Harford is poised to take Orbitz to new highs.
February 1, 2010
Online travel veteran Barney Harford takes the helm at Orbitz to "transform the way the world travels." Find out how he's infusing his passion into the corporate structure to reach his goals.Read More
From Coca-Cola to Harley-Davidson, find out how to execute a brand that will thrive over the long haul.
February 1, 2010
What makes for a winning and enduring brand? What traits do the top brands share? What’s your brand and how do you develop it?Read More
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