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Jim Cathcart

Jim Cathcart is a professional speaker and founder of the Cathcart Institute Inc. His top-selling books include Relationship Selling and The Acorn Principle.

Articles »

Up-Selling vs. Up-Serving

The best way to wow is to “up-serve” your customers. Find out how to reap big dividends by delivering more than is expected.
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1-on-1: Setting and Completing Your Goals

Well-Being
In this web exclusive, experts Jim Cathcart and Cynthia Kersey offer sure-fire strategies to help.
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Relationship Intelligence

Relationships
Value your people and you'll boost your sales
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